Social Media And Community Specialist

Are you passionate about building communities and creating meaningful connections online?

The Woodford Group is looking for a Social Media and Community Specialist to bring our brand to life across digital platforms - crafting engaging content, sparking authentic conversations, and turning followers into loyal advocates.

The purpose of the role is to build and nurture a thriving online community around Woodford’s brand and values. Driving awareness, deepening customer loyalty, and strengthening advocacy through authentic engagement and data-informed strategy.

Founded in 1991 in Durban,
The Woodford Group began as a car rental company and has since evolved into a leading mobility solutions provider, offering short-term car hire, long-term leasing, and vehicle sales and trade services across its nationwide branches.

Join us on our journey to become Southern Africa’s most trusted mobility brand and help us tell our story to the world.

SOCIAL MEDIA AND COMMUNITY SPECIALIST to be based at Umgeni Business Park, Springfield, Durban

Join a vibrant and forward-thinking team, where innovation and exceptional customer service drive everything we do.

As part of our team, you’ll:

• Make a difference: Contribute to a company that leads the market and values the impact of every team member.
• Grow your career: Take advantage of opportunities to develop your skills and advance in a supportive environment.
• Collaborate and innovate: Be part of a collaborative culture that values fresh ideas and teamwork.

Your contributions matter, and your growth is our priority.

Join us and be part of something extraordinary!

Creativity

You have a talent for generating fresh, engaging ideas and approaches for campaigns and content. You bring energy and imagination to everything you create and can envision new ways to elevate the brand’s digital presence through innovation and originality.

You have a natural ability to communicate messages in a way that influences and inspires. You use words, tone, and storytelling to capture attention, motivate engagement, and build belief in the brand’s message and purpose.

Planning

You are skilled at structuring and scheduling campaigns and content calendars effectively. You manage multiple platforms, timelines, and deliverables with precision while maintaining a consistent posting and communication rhythm.

Initiative

You take ownership and act independently to identify new content ideas, engagement opportunities, and ways to improve campaigns. You demonstrate drive, accountability, and a proactive mindset that keeps momentum moving forward.

Organisational sensitivity

You understand how to communicate with awareness, diplomacy, and professionalism. You’re attentive to tone, brand values, and internal dynamics, ensuring your work aligns with company reputation, brand guidelines, and strategic goals.

Cooperation

You value teamwork and collaboration. You work well with cross-functional teams - from design and marketing to customer support - sharing ideas openly, honouring commitments, and striving for collective success over individual recognition.

You build authentic relationships and communicate with empathy and warmth. You engage confidently with both internal stakeholders and external audiences, fostering trust and creating positive, lasting brand experiences.

Results orientation

You take responsibility for achieving meaningful outcomes. You set clear engagement and growth targets, track performance data, analyse results, and continuously refine your approach to deliver measurable impact.

Grade 12 / Matric certificate or equivalent with 2–4 years’ experience in social media management, community management, or a similar role, AND a proven track record of growing and engaging online audiences across social media platforms (Instagram, Tik Tok, Linked In, X, Facebook, etc.).

Strong English writing skills with a knack for short-form, punchy, and engaging copy, and an understanding of social media trends, memes, and pop culture - while keeping brand voice front and center.

Familiarity with…