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Paid Social Specialist

Job in London Colney, St Albans, Hertfordshire, AL1, England, UK
Listing for: Betway Global
Full Time position
Listed on 2026-09-29
Job specializations:
  • Entertainment & Gaming
Salary/Wage Range or Industry Benchmark: 30000 - 45000 GBP Yearly GBP 30000.00 45000.00 YEAR
Job Description & How to Apply Below

Kick-start your career in the online gaming world and experience the very latest in technology and innovation.

Who We Are

We’re Super Group, the NYSE-listed digital gaming company behind some of the world’s leading Sports and iGaming brands, including Betway and Jackpot City. We’re a powerhouse built on decades of expertise across 22 countries – and with over 2,800 bright minds, we’re changing the game for good. Our mission is to give our customers a superclass entertainment experience.

Who We’re Looking For

We’re on a thrilling journey of growth and innovation, and we need passionate, driven individuals to join us. At Super Group, every day is action-packed, and we expect you to bring your A-game. In return, you’ll find a supportive environment where your skills can flourish and your career can soar.

Why we need you

We’re building experiences that wow our customers – and that starts with bold, curious people who want to do work that matters.

If you’re hungry to grow, excited by impact and ready for a challenge that will supercharge your career, this could be your moment.

Paid Social Specialist

As our Paid Social Specialist
, you’ll play a key part to support the execution, testing, and reporting of paid social campaigns across multiple platforms. This role is ideal for someone early in their media buying career who has exposure to iGaming, Nutra, Dating, or Gaming verticals and is eager to develop performance marketing expertise. Your drive and ideas will help us move faster, improve smarter, and stay ahead of the game.

What

You’ll Do

You’ll take ownership of work that gives us our competitive edge, including:

  • Assist with campaign setup and execution across paid social platforms, including Meta (Facebook & Instagram), Tik Tok, and other relevant channels
  • Support ad creative testing, audience testing, and budget pacing following predefined strategies
  • Monitor campaign performance and flag trends, issues, or opportunities
  • Compile and maintain campaign reports, dashboards, and performance summaries
  • Perform basic optimisations (e.g., pausing underperforming ads, adjusting budgets, refreshing creatives) under guidance
  • Ensure accurate tracking and tagging are in place (pixels, events, UTMs)
  • Collaborate with creative, tracking, and analytics teams to support campaign success
  • Stay up to date with platform updates, ad formats, and paid social best practices

This list covers your core responsibilities – with plenty of room to stretch, explore and take on new challenges as we grow.

What You’ll Bring

You’re someone who brings:

  • Clear, confident communication (written and verbal), and the ability to breakdown complex ideas
  • Strong organisational skills and the ability to manage multiple projects without dropping the ball
  • Exceptional attention to detail and a commitment to high‑quality work
  • Adaptability – you stay sharp, productive and positive in fast‑moving environments
  • Experience in paid social media buying or digital performance marketing
  • Familiarity with Meta Ads Manager and Tik Tok Ads Manager
  • Good understanding of key KPIs (CPA, ROAS, CTR, CPM, CVR)
  • Comfortable working with data, spreadsheets, and reporting tools
  • Good organisational skills and ability to manage multiple tasks
Desirable Skills You’ve Got Up Your Sleeve

It would be great if you also have some of the following skills:

  • In-depth knowledge of sports betting markets, including odds calculation, betting types and market trends
  • Familiarity with gambling regulations and compliance requirements in various jurisdictions, ensuring adherence to legal standards
  • Experience working in fast‑paced, performance‑focused environments
Our values are non-negotiables

Our culture is underpinned by core values that are linked to key behavioural competencies. Along with the below…

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