Marketing Manager School

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Director, Marketing & Communications

October 1, 2026

August 31, 2026

Reporting to the Director, Marketing & Communications, the new Marketing Manager position plays a key role in shaping how St. George’s School is experienced by both internal and external audiences. This position is responsible for developing and delivering integrated marketing strategies and campaigns that strengthen the School’s reputation, support admissions, Advancement and institutional priorities, and bring the St. George’s story to life.

Working as part of a collaborative Marketing & Communications Team, the Marketing Manager will develop impactful campaigns across digital, print, events, and experiential channels. The successful candidate will combine strategic thinking and strong writing skills with creativity, bringing fresh ideas and a strong visual sensibility to every project. We are looking for someone with an exceptional creative eye — someone who enjoys transforming ideas into memorable campaigns that surprise, delight, and inspire.

Whether launching an Admissions or Advancement Campaign, promoting a major school event, or celebrating student achievements by magnifying their amazing stories, this individual understands how to create meaningful experiences and marketing that captures attention while reflecting the excellence of the St. George’s brand. This individual embodies the following Core Values:
Empathy, Integrity, Humility, Respect, Responsibility, and Resilience.

In order to provide the best possible learning environment for our diverse, multicultural student population, St. George’s actively seeks to recruit staff from groups that have been traditionally underrepresented in independent and international schools. BIPoC and 2

SLGBTQIA+ people and those with disabilities are warmly encouraged to apply, and invited to reach out for more information about our commitment to diversity, inclusion and belonging.

• Develop and execute the School’s annual marketing strategy aligned with institutional priorities.
• Create integrated, audience-focused marketing communications campaigns that strengthen the St. George’s brand and support admissions, advancement, and internal and external community engagement.
• Develop creative and strategic campaign concepts that engage and inspire prospective families, current families, alumni, donors, and employees.
• Identify opportunities to enhance the School’s market presence through innovative marketing initiatives.
• Measure campaign performance and recommend continuous improvements.

• Champion and protect the St. George’s brand across all marketing initiatives.
• Ensure a consistent and elevated brand experience across digital, print, and campus touchpoints.
• Provide strategic marketing guidance to departments across the School.
• Partner closely with the Marketing and Communications Team to develop visually engaging campaigns and marketing materials.
• Contribute creative direction, messaging, and campaign concepts while ensuring projects are delivered on time and on brand.
• Coordinate photography, videography, and other creative production to support institutional storytelling with internal and external contractors.

• Lead digital marketing initiatives including paid advertising, social media campaigns, email marketing, and website promotion in local and international markets.
• Collaborate on website marketing strategy and optimization, as well as content writing and creation.
• By consulting with key internal stakeholders, create social media editorial calendars to ensure strategic storytelling.
• Monitor analytics and campaign performance to improve engagement and conversion.
• Oversee website content development and liaise with external contractors (content, photography, and videography).

• Work closely with the Admissions Team to develop marketing strategies that attract prospective families both locally and internationally.
• Create campaigns and marketing assets to support recruitment initiatives and
• Enhance the…