Brand Manager - FTC

Job in Newton-le-Willows, St Helens, Merseyside, L34 2GA, England, UK

Listing for: The Advocate Group

Full Time, Contract position
Listed on 2026-09-06

Job specializations:

Marketing / Advertising / PR
Marketing Management, Brand Ambassadors & Brand Management, Marketing Strategy, Marketing Communications

Salary/Wage Range or Industry Benchmark: 42000 - 62000 GBP Yearly GBP 42000.00 62000.00 YEAR

Position: Brand Manager - 12 Month FTC
Location: Newton-le-Willows

Ready to take ownership of a high-profile brand and help shape its next stage of growth?

The Advocate Group are proud to be partnered with a leading soft drinks business, home to a portfolio of much-loved brands with a strong heritage and ambitious plans for the future.

We're looking for a Brand Manager on a 12 Month FTC to take the lead on a key portfolio, shaping brand strategy, driving impactful marketing activity and bringing exciting innovation to market.

This is a fantastic opportunity for a hands-on marketer to make a real impact across a high-profile brand and play a key role in its continued growth.

Key Responsibilities

Own and deliver annual brand plans, translating strategy into impactful marketing activity and commercial growth.
Develop and execute consumer marketing plans across campaigns, activations, social and customer marketing.
Lead NPD projects from ideation through to launch, managing timelines, budgets and cross-functional stakeholders.
Brief and manage external agencies across creative, social, media and consumer marketing.
Partner with commercial and category teams to maximise the impact of brand plans.
Turn consumer, shopper and market insight into opportunities that shape brand strategy and activity.
Build strong internal and external relationships, ensuring the brand continues to stand out and deliver against its ambitions.

About You

Brand Management experience within FMCG.
Experience managing NPD projects from concept through to launch.
Strong commercial awareness and understanding of customer dynamics.
Confident working with creative and external agency partners.
Highly organised with strong project management skills.
A proactive, hands-on marketer who enjoys taking ownership and turning ideas into action.

We are an equal opportunities employer and welcome applications from all suitably qualified individuals, regardless of race, sex, disability, religion or belief, sexual orientation or age.

By applying for this role, you agree to our Privacy Policy, which can be found on our website.

#J-18808-Ljbffr