Sr Digital Manager, Culinary Enablement

About Conair:

Conair is a global leader in the design, manufacturing, and marketing of high-quality Culinary and Beauty products. With a portfolio of trusted brands such as Conair, Cuisinart, Waring and BaByliss PRO, Conair is committed to winning in ecommerce. Joining Conair's growing Ecommerce team offers the chance to shape the future of a globally recognized brand while driving innovation in a fast-paced, dynamic environment.

You'll be at the forefront of expanding our digital presence, optimizing the customer journey, and making a direct impact on business growth.

About the Position:

The Sr. Manager, Culinary (Cuisinart) Enablement will drive the strategy and execution of  enablement initiatives for the Cuisinart brand. This role supports the omnichannel sales organization by building scalable Ecommerce processes, optimizing product performance, and delivering insights that accelerate growth across key  partners.

The Sr. Manager will focus on ensuring operational readiness, digital excellence, and flawless execution across the culinary portfolio — enabling the business to thrive in an increasingly digital-first marketplace.

Key Responsibilities:

Develop & Execute  Strategy

• Partner with the sales organization to develop and execute growth strategies for Cuisinart on
• Enable sales teams with tools, templates, and resources to enhance retailer partnerships and account performance.
• Partner with the Director, , aligning brand objectives and product priorities.

Ecommerce Platform Optimization

• Oversee optimization of product listings (titles, descriptions, imagery, A+ content) to maximize visibility and conversion.
• Coordinate with creative and brand teams to ensure brand consistency and compelling digital storytelling across platforms.

Growth & Scalability Initiatives

• Support launch planning, digital merchandising, and retailer-specific activations for new products and seasonal moments.
• Identify and deploy scalable Ecommerce enablement solutions to enhance efficiency.
• Evaluate online assortment and influence channel strategy, supporting marketplace opportunity.

Performance Analytics & Competitive Intelligence

• Analyze KPIs such as sales, traffic, conversion, and profitability to assess business health and uncover opportunities.
• Partner with Analytics to integrate insights into actionable plans that drive growth.
• Monitor competitive listings, pricing, and promotions to inform strategy and maintain Cuisinart’s leadership position online.

Operational Excellence

• Collaborate with cross-functional partners to resolve operational challenges, ensuring optimal product availability and customer experience.
• Drive continuous improvement in process efficiency for item setup, content updates, and campaign execution.

Qualifications:

• Bachelor’s degree in Business, Marketing, or related field.
• 5–7 years of experience in Ecommerce, online retail, or digital merchandising, preferably in kitchen or consumer products.
• Deep understanding of  ecosystems (Walmart, Target, Best Buy, etc.).
• Strong analytical and problem-solving skills with experience using tools such as Circana, Scintilla, or Power BI.
• Excellent project management and cross-functional collaboration skills.

• Results-oriented and agile, with a focus on operational excellence.
• Data-driven and strategic, with an entrepreneurial approach to problem-solving.
• Passion for the Culinary category and deliver outstanding consumer experiences.

Environmental Factors:

• Working conditions are normal for an office environment.
• Must be able to sit for extended periods of time.
• Must be able to use a computer keyboard and view a monitor for extended periods of time.
• This role requires Stamford, CT or Bentonville, AR office on-site presence Monday through Thursday, with the flexibility to work remotely from anywhere on Fridays.

What we offer:

• Comprehensive Medical/Dental/Vision plans
• Generous Paid Time Off Programs
• Life & Disability Insurance
• FSA/HSA/Dependent Care FSA
• Paid Parental Leave
• 401k and company match
• EAP & Employee Wellness Programs
• Volunteer Days Paid Time Off
• Free breakfast and lunch in the Stamford office

At Conair, we inspire our customers with innovative high-quality products and iconic brands that enhance their lives.

Are you passionate about this opportunity but worried that you don’t have 100% of the experience we’re looking for? We still want to hear from you! Apply online and let us know why you would make a great addition to Conair!