Sales Coordinator

Location: Niagara Falls

Design Electronics “DE” is a leading technology integration firm specializing in providing innovative solutions to businesses and clients in various industries. We pride ourselves on our commitment to excellence, cutting-edge technology, and superior customer service.

Design Electronics provides complete, turn-key technology and AV services, with a team dedicated to ensuring seamless integration through every stage of the installation process, which guarantees customer loyalty and retention.

What We Offer

Paid time off

Company events

About the Role
We're looking for an organized, phone-confident Sales Coordinator to bring discipline and follow-through to our sales engine. You'll be the person who keeps opportunities moving: staying in regular contact with clients, keeping our CRM accurate, tracking every quote, and making sure our weekly pipeline meeting runs on current, reliable data.

This role supports our entire sales team across all business lines, reporting to the Director of Sales & Marketing. It's also a real growth path toward inside sales for the right person.

What You'll Do

Make daily calls and check-ins with active and dormant client accounts, including reconnecting with clients we haven't spoken to in a while

Keep opportunity records current in Connect Wise: owner, stage, value, probability, next step and next-touch date

Prepare and update the pipeline tracker and dashboard ahead of our weekly sales meeting, capture commitments, and follow action items through to close

Make sure every issued quote has a follow-up date so no proposal goes stale

Maintain and enrich our target-account list, adding contacts and context as we expand into new markets

Flag clients and projects that are a good fit for service and support agreement conversations

Take over tender preparation and assembly as you get settled in the role

Prepare account briefs, agendas, meeting notes and follow-up task lists for key sales meetings

Deliver a weekly sales activity summary

What Success Looks Like

First 30 days:  Learn our CRM and tools, shadow client calls and a full weekly pipeline cycle

By 60 days:  Running client outreach and weekly pipeline prep independently, and owning tender preparation

By 90 days:  Fully owning the weekly sales rhythm and reporting reliably without being asked

What You Bring

2 to 3 years in sales support, sales coordination or CRM administration

Experience with Connect Wise or a similar PSA/CRM platform

Genuine comfort on the phone with clients every day

Strong organization and attention to detail; you catch what others miss

Clear written communication; your reports and briefs stand on their own

Ability to support several salespeople without losing track of who owns what

Interest in growing into an inside sales role

A valid driver's licence is an asset but not required