Field Marketer

Field Marketing Manager

At Vipre Security Group, we are seeking a Field Marketing Manager to lead our regional expansion across the UK and Ireland. In this pivotal role you will be the driving force behind our local brand presence, translating global cybersecurity strategies into high-impact regional campaigns. We are looking for a commercially minded marketer who can bridge the gap between digital strategy and sales execution, ensuring VIPRE remains the partner of choice in a competitive landscape.

• Regional strategy & execution: develop and implement bespoke field marketing plans designed to drive brand awareness and generate high-quality leads within the UK market.
• Event management: lead the end-to-end planning and execution of industry trade shows, corporate events, and executive round tables.
• Sales alignment: act as a strategic partner to the regional sales teams, ensuring all marketing initiatives are tightly aligned with local sales targets and territory goals.
• Budgetary oversight: manage the UK marketing budget with precision, tracking ROI and providing detailed reporting on the commercial impact of all activities.
• Content localisation: serve as the primary liaison to the global content team to produce and distribute marketing collateral (brochures, presentations, and sales kits) tailored for the British audience.
• Marketing automation: collaborate with the digital team to ensure seamless execution of email journeys and lead‑nurture campaigns using Pardot and Salesforce.
• Channel strategy: drive both to-partner and through-partner marketing strategies to strengthen our channel ecosystem.
• Partner enablement: oversee the management of VIPRE’s PRM system and partner portals to ensure our resellers have the tools required to scale.

• Proven field experience in B2B marketing, ideally within the cybersecurity or SaaS sectors.
• Strong written and verbal communication skills with the ability to influence stakeholders and engage diverse audiences persuasively.
• Analytical mindset and proficiency in analysing market trends and campaign performance data to drive informed strategic decision‑making.
• Strategic and creative thinking, able to devise innovative campaigns while maintaining a long‑term strategic focus aligned with company goals.
• Technical proficiency with CRM systems (Salesforce), marketing automation (Pardot), and partner relationship management (PRM) tools.
• Project management skills, able to manage multiple complex projects and events simultaneously under tight deadlines.
• Sales acumen and a customer‑centric mindset prioritising delivering value.
• Adaptability and a flexible approach to work, with the ability to pivot quickly in response to changing market conditions or customer needs.

Vipre Security Group offers competitive salaries in addition to robust health and wellness‑focused benefits. We are committed to work‑life balance with paid time off when you need it, and we provide employee resource groups, company‑sponsored events, and regular opportunities for professional growth through educational support, mentorship programmes, and career development resources. Employees are recognised and celebrated through engagement programmes and awards.

Ziff Davis provides a range for the base pay. Factors that may be used to determine your actual pay may include your specific role‑related knowledge, skills, experience, and geographic location. Individual pay within the compensation range for this role is determined based on experience, scope of the role, capabilities to perform the role, education and training, and business and company performance.

Ziff Davis is an Equal Opportunity Employer. Diversity, Equity, and Inclusion (DEI) has always been about fairness, equal opportunity, and belonging. If you have a disability or learning difficulty that requires accommodation, please let us know by sending an email to talen