Sr. Product Manager

Position Summary

Develop and deliver product line AOP with clear strategy and execution plan.

This role drives product strategy, product lifecycle management, and pricing strategy for ourRoll Label segment. This role blends the analytical rigor of product management with the strategic mindset of pricing and business development to identify growth opportunities, shape customer-centric solutions, and driving profitable revenue acceleration.

You'll collaborate cross-functionally with Sales, Marketing, R&D, Supply Chain & Operations, and customers to develop and deliver value-driven products and pricing strategies that meet market needs and drive profitable growth. This includes:

• Product Portfolio Management, including launching new and innovative products and introducing competitive "me too" offerings to capture market share
• Pricing Strategy and Execution
• Customer and Market Engagement
• Strategic Planning and Forecasting

Success in this role means launching products that deliver profitable growth to plan, a product portfolio that is actively managed for performance, and market-responsive pricing and margin management.

• Required Experience:
  • Minimum 10 years of experience in product management, marketing, business development, or innovation roles, with a strong track record of launching new products, repositioning existing offerings, and driving market growth through strategic market insights and execution.
  • Must possess ability to work well under pressure, handle multiple projects simultaneously and meet deadlines.
  • Strong leadership skills and the ability to coach and influence others.
  • Trade shows, seminars, publications etc.
  • Verbal and written communication skills, including the ability to interact will all levels of personnel both within and outside MACtac
  • Working knowledge of personal computers (Outlook, Word, Excel, PowerPoint).
  • Strong organizational, planning, administration, problem solving, time management and interpersonal skills to effectively manage business growth.
  • Ability to create and deliver presentations in a professional matter
  • Background in Pressure Sensitive Adhesives, Printing, Distributor, and/or Technical products preferred
  • Basic understanding of applicable equipment fundamentals.
  • Good knowledge of present and potential markets for assigned product(s) - including specific accounts by geographical location, potential sales volume, possible purchasing and operations management contacts, etc.
  • Good knowledge of manufacturing processes, quality standards, product specifications and customer requirements.
  • Good knowledge of the ancillary suppliers and products that are used in concert with assigned products.
  • Proven ability to lead and influence cross-functional teams across Sales, Marketing, R&D, and Operations, with excellent stakeholder engagement and change management skills; proven ability to drive alignment across business segments.
  • Demonstrated success in applying market intelligence, customer insights, and competitive analysis to shape product strategy and deliver differentiated, commercially viable solutions that meet evolving customer needs.
  • Experience in developing and executing pricing strategies that align with business objectives. Experience in portfolio management initiatives that drive profitable growth and competitive advantage.
  • Exceptional analytical skills with the ability to interpret complex data, assess market dynamics, and translate insights into actionable strategies. Ability to present strategic recommendations to senior leadership to drive business outcomes.
• Education:
• A bachelor's degree (B.A.) from a four-year college or university; or one to two years related experience and/or training; or equivalent combination of education or experience.
• An MBA is preferred.
• Preferred Experience:
  • Minimum Green Belt certification or Project Management training preferred.
  • Experience in pricing strategy, cost modeling, and operational execution is highly valued given the intersection between commercial strategy and supply chain and manufacturing.

• Market Intelligence & Customer Insights
  • Conduct in-depth analysis of market trends and dynamics, customer feedback, and the competitive…