Digital Strategist

Our client is looking for a Digital (Web) Strategist to join their team. This will be a 6+ month contract, with likelihood to convert to FTE.

This is 100% remote. Candidate must reside in Ontario.

Rate range is $55-65 per hour, t4.

Responsibilities

• Build web strategies and roadmaps that support the client's digital and customer experience goals
• Partner with CX to define target‑state journeys and digital channel direction
• Turn strategy into clear, actionable plans with defined success metrics
• Use research, data, and benchmarking to identify opportunities and best practices
• Shape data, content, SEO/GEO/AIO, and personalization strategies
• Ensure accessibility is embedded across content, design, and technology
• Contribute to quarterly and annual planning with business and tech partner
• Guide teams on requirements, UX/UI, development, and data collection
• Monitor performance and user behavior to drive continuous improvement
• Align web, search, content, personalization, and generative AI strategies
• Advise teams on best practices in design, development, and content management
• Support major web transformation initiatives, including redesigns and platform migration
• Ensure web strategy aligns with campaigns, paid media, social, and emails
• Contribute to the integration of new technologies, including Generative AI

What You  

• 6+ years of experience in a digital strategy, UX, or web experience role
• Strong strategic thinking with a focus on customer and business outcomes
• Solid understanding of usability and user‑centered design
• Excellent communication and collaboration skills
• Experience with agile delivery, CMS platforms, SEO, GEO, and analytics tools