Business Development Manager

Company Description

British Esports is the national body for esports in the United Kingdom, established in 2016 as a not-for-profit organization with support from the UK Government. As the recognized member of the Global Esports Federation for GB and NI, British Esports oversees athlete participation in international competitions, including the Global Esports Games and Commonwealth Esports Championships. The organization focuses on the grassroots level of esports, promoting it as a credible activity that fosters teamwork, communication, and community development.

British Esports works with schools, libraries, and policymakers to educate stakeholders about the benefits of esports and to organize inspiring initiatives. Their mission includes promoting esports in the UK, improving its standards, and nurturing future talent.

Under the guidance of the Commercial Vice President, generate and deliver sales, coordinate bookings and optimise revenues streams for all the Sunderland venues (The Place, Gaming Houses and new Arena - opening Q2 2026). These will include but not be limited to British Esports’s events and projects, gaming house bookings, conferences and meetings, support with bids and for the incubator, boot camps and catering for events.

A pro‑active and entrepreneurial salesperson with a successful track record and proven ability to influence, build relationships and develop profitable key accounts. An enthusiastic, welcoming, and professional personality together with a confidence both in‑person and in‑font of camera.

• Meeting sales targets.
• Customer Relationship Management:
  Building and maintaining relationships with clients to foster loyalty and repeat business. This involves understanding customer needs and providing tailored solutions.
• Lead Generation:
  Identifying and qualifying potential leads through various methods, including networking, research, and cold calling.
• Sales Presentations:
  Presenting the facilities to potential clients.
• Negotiation and Closing:
  Negotiating terms and conditions with clients and closing sales to finalise transactions.
• Responsible for the central events diary for the Sunderland venues.
• Greet guests in a professional and courteous manner in accordance with SOPs.
• Be aware of all tariffs, facilities and current activities of the Company and local area.
• Coordination and first point of contact for all events and bookings for the Sunderland venues including Gaming Houses, updating the event booking software system.
• Maintain a knowledge of gaming house sales figures and reservations targets and be able to provide the figures when asked by Senior Management.
• Store data as per the Company privacy policy and review, update guest/ client profiles as required ensuring repeat guest bookings are recognised.
• Provide the SLT team when appropriate, regular updates on conversion figures from enquiries and prospective clients, institutions, or individuals.
• Raise with the Operations Director any client/guest complaints or operational challenges.
• Adhere to all Company account management procedures.
• Liaise with all internal departments with regards to functions and future bookings and keeping all departments fully informed.
• Display a high level of personal hygiene, appropriate uniform, overall appearance, customer care, courtesy, and social skills. Be aware of and adhere to health and safety, fire and bomb threat procedures. Also, to report any item which causes concern to staff or clients.
• Any other ad hoc tasks as required.

• Adhere to all company and departmental policies and procedures.
• Comply with statutory and company health and safety policies.
• Attend weekly/ monthly departmental meetings as required.
• Ensure annual appraisals, job chats and job reviews and appraisals are completed in line with company policy.
• Attend meetings and training as required.
• Ensure regular and appropriate communication with other departments to maintain a courteous and professional relationship.
• Attend work punctually.
• Maintain the highest standards of personal presentation and organisation.
• Undertake any other reasonable tasks allocated by the management.

This job description covers the main objectives, responsibilities, and authorities of this position re necessary, changes may be made from time to time involving like or integrated work.