Senior Admissions Advisor
About WCC
Western Community College is a privately held provider of post-secondary education in British Columbia, offering a Bachelor of Hospitality Management degree program and more than 60 career training diploma and certificate programs in the fields of business, accounting, healthcare, education, hospitality, information technology, legal studies, and warehousing, using industry-based market-driven curriculums. We provide a dynamic, collaborative, and engaging learning environment to our students with a very high standard of community-driven post-secondary education.
We value diversity, equity, and inclusion. Our college does not discriminate based on race, color, religion, gender, gender identity or expression, sexual orientation, national origin, age, disability, or marital status. We are committed to be an equal-employer and to creating a diverse setting where employees are involved and respected. All qualified applicants will receive the same consideration for employment.
Key Responsibilities
- Guide prospective students throughout the admissions process by handling inquiry calls, emails, walk-ins, and scheduling appointments.
- Conduct admission interviews, follow up with prospective students, and assist them in determining program suitability and eligibility.
- Advise prospective students through the enrollment process, including admission requirements, application procedures, and document verification.
- Explain WCC curriculum, postsecondary education, and career opportunities, and accompany potential students on campus or virtual tours.
- Maintain up-to-date knowledge of program curriculum, information packages, ministry guidelines, admission reports, and PTIRU information.
- Collaborate with the financial services office to track and assist each new enrollment, and work with the academic department to ensure student retention.
- Maintain contact with students to monitor progress, enforce an open-door policy, and keep clear and accurate CRM notes, ensuring every inquiry has a next step.
- Handle outbound lead calls outside of regular work hours to accommodate student availability.
- Approve admissions only if students meet program admission requirements and documentation criteria.
- Achieve enrollment targets and outcomes by promoting college programs and services, scheduling face-to-face, phone, and virtual appointments, and coordinating enrollment efforts with lead flow.
- Prospect with agents, partners, and third-party business partners, analyze lead quality and status reports, and follow up on cancellations and start-date changes.
- Maintain accurate and up-to-date admissions reports in the CRM.
- Review, analyze, and verify transcripts and official documents to determine admission status, administer the student registration process, and ensure students files comply with PTIRU regulations.
- Create and update student profiles in the College Student Information System and maintain accurate notes of all communications.
- Track and report weekly activity metrics (leads, appointments, interviews, enrollments, cancellations).
- Inform the Director of Admissions about potential concerns or situations that may lead to program failure or attrition.
- Participate in graduation functions, marketing events, job fairs, school/career day presentations, information sessions, and trade shows to promote admissions.
- Support and guide newer team members, assist with onboarding or training of new admissions staff, refine admissions procedures, and act as a point of contact for escalated inquiries or complex student situations.
Skills & Qualifications
- Knowledge of MS Office (Word and Excel) and CRM programs.
- Prior admissions experience with proven statistics.
- Excellent communication and interpersonal skills.
- Excellent customer service skills.
- Ability to quickly establish rapport and build relationships over the phone and in person.
- Highly motivated and target-driven with a proven track record in sales.
- Excellent problem-solving and negotiation skills.
- Prioritizing, time-management, and organizational skills.
- Superior work ethic and the ability to initiate and remain on task without supervision.
- Teamwork and collaboration.
- Post-secondary education is required; related work experience in an administrative role.
- A minimum of 3–4 years of admissions sales performance history.
- Experience in an academic advising or post-secondary administration role is preferred.
Western Community College is an equal-employer. All qualified applicants will receive consideration for employment regardless of race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, or marital status.
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