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Job Description & How to Apply Below
Since 1992, Surrey Hospitals Foundation has worked to ensure that every investment leads to better care, better access and better outcomes across the South Fraser region.
As the recognized health care foundation for the City of Surrey, Surrey Hospitals Foundation unites donors, health partners, and community to drive innovation and improve care across all major health facilities—including Surrey Memorial Hospital, the Jim Pattison Outpatient Care and Surgery Centre, and the new Surrey hospital now under construction among other specialized sites.
To learn more about us, please visit Surrey Hospitals Foundation.
We acknowledge that we operate, live and work on the traditional territories of the Semiahmoo, Katzie, Kwantlen, Kwikwetlem, Qayqayt, Tsawwassen First Nations and Metis Nations.
JOB SUMMARY
Surrey Hospitals Foundation is looking for a resourceful and experienced Direct Response Specialist with expertise in multichannel direct response fundraising. This role plays a critical part in ensuring donors understand their vital role in transforming healthcare and are meaningfully engaged across all giving levels.
The Direct Response Specialist is responsible for strengthening and growing a base of annual donors that provides support for key funding priorities, while also building a sustainable pipeline of prospects for mid-level, major and legacy giving. Working collaboratively with our internal teams, this role helps align annual giving strategies with engagement opportunities to foster long-term donor relationships and inspire ongoing support.
RESPONSIBILITIES
Direct Response Fundraising
Lead the planning, execution and monitoring of a comprehensive direct response fundraising program, including quarterly appeals, special campaigns, and integrated multichannel solicitations.
Work closely with external direct response consultants to execute fundraising strategies, overseeing mailing lists and schedules, production, vendor coordination and campaign effectiveness.
Use donor data, analytics to create targeted, personalized appeals that improve response rates, donor retention and average gift.
Act as an internal liaison to facilitate effective and efficient cross team collaboration to support execution of the direct response program.
Draft communications campaigns that integrate direct response with email, social media and other marketing channels.
Monitor campaign performance, analyze results, and provide clear recommendations to optimize revenue, donor value and long‑term growth.
Philanthropy
Collaborate with Development and Engagement team to implement effective acquisition, cultivation and solicitation strategies that support the growth of the Annual Giving portfolio.
Ensure donor communications clearly convey impact, appreciation and opportunities for deeper engagement.
Participate in donor stewardship initiatives as required to support Annual Giving program needs.
Monthly Giving Program
Work collaboratively to implement a robust monthly giving program, focused on increasing donor acquisition and retention.
Develop and execute targeted conversion strategies to grow the pipeline of monthly donors to mid‑level and major gift portfolios.
Facilitate face‑to‑face, tele‑fundraising, and other campaigns to acquire new monthly donors and reactivate lapsed donors.
Prospect Management
Conduct prospect research and collaborate in developing donor strategies, focusing on annual giving donors who have capacity to increase their level of support.
Work collaboratively with the Development team to strengthen donor pipelines.
Use data insights and segmentation to prioritize prospects and support targeted engagement and stewardship strategies.
Donor Engagement and Representation
Represent Surrey Hospitals Foundation through donor meetings, community presentations and Foundation events.
Communicates the Foundation’s mission, funding priorities, and impact in compelling written and verbal formats.
SKILLS & ABILITIES
Demonstrated experience in annual giving, and/or direct response fundraising, preferably in a healthcare or nonprofit environment.
Strong donor‑centric approach with a clear understanding of Annual Giving…
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