Sales Manager

Job Title: Sales Manager

Location: Bolivar Creek, nd Street, Surrey, BC V3T 0R3
Reports To: General Manager and Senior Director of Brand Communications & Marketing

Park Place Seniors Living is committed to creating vibrant communities where seniors can thrive. At Bolivar Creek, we offer an exceptional independent living experience in a welcoming environment.

The Sales Manager’s primary responsibility is to fill our independent living community by increasing occupancy
. This role focuses on generating leads, converting inquiries into move-ins, and building strong relationships with prospective residents and their families. Success in this position means achieving and maintaining full occupancy through proactive sales strategies and exceptional customer engagement.

• Drive Occupancy:

  • Develop and execute a comprehensive sales plan to achieve full occupancy.
  • Maintain a strong pipeline of qualified prospects and track conversion rates.

• Lead Management:

  • Respond promptly to inquiries and schedule tours for prospective residents and families.
  • Deliver compelling tours and presentations that highlight the benefits of living at Bolivar Creek.
  • Follow up consistently to close sales and secure move-ins.

• Community Outreach:

  • Build and maintain relationships with referral sources, healthcare professionals, and local organizations.
  • Represent Bolivar Creek at community events and networking opportunities to generate leads.

  • Marketing
    
    Collaboration:
    
    

    • Work closely with the Senior Director of Brand Communications & Marketing to align campaigns with occupancy goals.
    • Provide feedback on marketing initiatives to maximize lead generation and conversion.

  • Resident
    
    Experience:
    
    

    • Ensure a smooth and positive transition for new residents from inquiry to move-in.
    • Act as a trusted advisor to families during the decision-making process.
  Qualifications
  • Proven success in sales, preferably in senior living, hospitality, or real estate.
  • Strong communication and relationship-building skills.
  • Highly motivated and goal-driven with a track record of meeting or exceeding occupancy targets.
  • Familiarity with CRM systems and Microsoft Office Suite.
  • Knowledge of the senior living industry and local market is an asset.
  Why Join Us?
  • Be part of a caring, values-driven organization.
  • Competitive compensation and benefits package.
  • Opportunity to make a meaningful impact by helping seniors find their ideal home.