Marketing Manager

We are looking for a Marketing Manager to create engaging external communications that support behaviour change campaigns and promote DVSA's vision, priorities and services. Deliver responsive social media management, develop proactive story content, and produce high-quality, direct-to-consumer digital communications to inform, engage and support audiences effectively. Joining our department comes with many benefits, including:

• Employer pension contribution of 28.97% of your salary. Read more about Civil Service Pensions here
• 25 days annual leave, increasing by 1 day each year of service (up to a maximum of 30 days annual leave), plus 8 bank holidays and a privileged day for the King's birthday
• Flexible working options where we encourage a great work-life balance.

Read more in the Benefits section below! Find out more about what it's like working at Driver and Vehicle Standards Agency - Department for Transport Careers.

• Managing campaign channels, providing responsive and professional engagement with our audiences
• Creating compelling content for social media, blogs, email campaigns, and other digital channels
• Developing proactive story ideas that promote DVSA campaigns, products and services
• Using insight to inform and evaluation data to inform our approach and refine campaign messaging and channel choices
• Staying current with digital trends and platform developments, testing new approaches to reach our audiences
• Monitoring social media conversations and audience behaviour to identify what's working and what needs to change
• Working with colleagues to ensure our content meets the needs of different audiences, including learner drivers, driving instructors, and parents
• Coordinating with internal teams and external partners to deliver integrated marketing activity
• Ensuring all content meets Government Digital Service accessibility standards and reaches diverse audiences
• Tracking campaign performance against agreed objectives
• Reporting on what's working and recommend improvements based on evidence
• Contributing to evaluation reports that demonstrate the value of our communication

Do you have experience of working with digital and social media?

Are you someone who enjoys being creative in work? Would enjoy the challenge of creating accessible content that meets customers needs for variety of channels and encourages audiences to take actions that helps to achieve business outcomes?

Disability Confident A Disability Confident employer will generally offer an interview to any applicant that declares they have a disability and meets the minimum criteria for the job as defined by the employer. It is important to note that in certain recruitment situations such as high-volume, seasonal and high-peak times, the employer may wish to limit the overall numbers of interviews offered to both disabled people and non-disabled people.

For more details please go to .