Lifecycle Marketing Manager: Email & Direct Mail Strategist
Job in
1926, Fully, Canton du Valais, Switzerland
Listed on 2026-07-25
Listing for:
Friendly Group
Full Time
position Listed on 2026-07-25
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Marketing Communications, Marketing Strategy, Marketing Management
Job Description & How to Apply Below
Friendly Group is seeking a data-driven Lifecycle Marketing Manager to lead customer lifecycle campaigns for our home service brands. You will own execution, measurement, and continuous improvement of email and direct-mail programs, partnering with the Head of Marketing on planning.
The role requires strong copywriting and the ability to guide creative direction for customer journeys. You will manage cross-brand campaigns, build targeted audiences, and analyze performance to boost bookings,
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