European Marketing Manager, Liver & Heart Portfolio
Listed on 2026-10-12
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Marketing / Advertising / PR
Marketing Management -
Management
We are the people who give possibilities purpose
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of Med Tech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
Job DescriptionBD is seeking an experienced and strategic Senior Marketing Manager Europe to lead the growth agenda for two key interventional portfolios:
Liverty™ TIPS in liver disease and True™ Balloon in structural heart.
This is a highly visible European leadership role where you will define strategy, drive market development, accelerate therapy adoption, and deliver commercial growth across multiple countries. You will work at the intersection of marketing, sales, medical affairs, market access, and global product teams to shape the future of these innovative therapies.
Location: Eysins (Switzerland), Frankfurt (Germany), Madrid Area (Spain)
Please note: This is a primarily office-based role. Candidates must be located within commuting distance of and able to work regularly from one of the listed BD office locations.
Travel: Approximately 30% across Europe.
What You’ll Do- Define and execute the European growth strategy and multi-year roadmap for both portfolios.
- Identify new market opportunities, expand adoption, and develop priority accounts and geographies.
- Lead major product launches, lifecycle management initiatives, and commercial acceleration programs.
- Partner closely with country teams to translate strategy into measurable business results.
- Influence global portfolio, innovation, evidence generation, and lifecycle decisions.
- Build strong relationships with key physicians, clinical stakeholders, and professional societies.
- Lead, coach, and develop a team of two Product Managers.
- Drive performance through data, forecasting, business planning, and disciplined execution.
- 10+ years of progressive experience in Med Tech or healthcare.
- Proven success in European or multi-country marketing leadership roles.
- Strong track record of driving growth, market development, and therapy adoption.
- Experience leading strategic product launches and lifecycle management programs.
- Strong commercial acumen with exposure to revenue ownership and sales collaboration.
- Previous people leadership experience and ability to influence across complex matrix organizations.
- Experience in interventional radiology, liver disease, cardiovascular therapies, or related specialties is highly desirable.
- Bachelor's degree required; advanced degree in Business, Marketing, or related field preferred.
- Fluent English; additional European languages are a plus.
- Willingness to travel across Europe (approximately 30%).
You combine strategic thinking with execution excellence. You are comfortable navigating complex healthcare environments, influencing senior stakeholders, and turning market insights into business results. Most importantly, you are motivated by building markets, improving patient access to innovative therapies, and developing high-performing teams.
Why Join BD?This is a unique opportunity to lead two strategically important growth platforms with significant investment and visibility. You will have the chance to shape European strategy, influence global decisions, build new markets, and make a meaningful impact on patient care while accelerating your leadership career within a global healthcare leader.
Why Join Us?To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we…
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