Art Director

Description

Not Your Mother’s - Love for All
• Making Our Mark
• Shaking Things Up Art Director Classification:

Exempt (Salaried)

Department:

Creative

Reports to:

VP of Creative & Design

Type:

Full time

Job Summary:

We are searching for an Art Director who blends a love of beauty with sharp design instincts, clear creative judgment, and a true passion for mentoring others. This role reports directly to the Creative Director and manages 4 direct reports, serving as the day‑to‑day design lead and quality steward across all brand touchpoints. You’ll be responsible for translating high-level brand direction into pixel‑perfect executions, providing clear and constructive feedback to the design team, and spearheading campaigns and projects with confidence and independence.

You’ll also champion a social‑first mindset, ensuring every idea and asset resonates with Gen Z consumers and feels culturally relevant across platforms. If you’re energized by change, able to pivot priorities without losing focus, and can bring a calm, can‑do attitude to every project (no matter how fast things move), you’ll feel right at home.

Major Green Flags If You:

• Have a real passion for beauty – branding, packaging, product drops, and everything in between
• Love rolling up your sleeves to design, art direct, and elevate work in equal measure
• Naturally think in platform‑specific content (what works on Tik Tok, Reels, and Stories and know how to adapt ideas to each channel while keeping them on‑brand)
• Have an instinct for what makes content scroll‑stopping and packaging shelf‑worthy
• Can provide feedback that is clear, actionable, and elevates the work without micromanaging
• Enjoy mentoring designers and raising the bar for every project, big or small
• Are comfortable taking a campaign from concept to completion without heavy hand holding
• Believe brand consistency and creative innovation go hand‑in‑hand

Responsibilities:
Creative Leadership & Brand Stewardship

• Serve as the right hand to the Creative Director, owning day‑to‑day design quality and consistency
• Translate creative vision into design briefs, mood boards, and final assets across campaigns, launches, and brand initiatives
• Lead and mentor a team of designers, ensuring work is pixel‑perfect, on‑brand, and delivered on schedule
• Provide timely, constructive feedback that helps designers grow and strengthens the final output
• Collaborate closely with the Director of Creative Operations to keep projects moving efficiently

Campaign Development & Execution

• Spearhead the development of omnichannel campaigns with a social‑first approach, concepting and executing ideas that are optimized for Tik Tok, Instagram, and emerging platforms where Gen Z discovers and engages with beauty brands
• Ensure all creative work is designed for shareability, trend relevance, and thumb‑stopping impact on social channels
• Concept and art direct photo and video shoots that bring products and brand storytelling to life
• Own visual direction for new product launches, including packaging design oversight and go‑to‑market assets
• Create and refine design systems, templates, and brand tools to ensure scalability and alignment

Production & Cross‑Functional Collaboration

• Work with copywriters, marketers, and external partners to develop cohesive creative solutions
• Oversee the preparation of print‑ready and digital‑ready files, ensuring all specs are precise and error‑free
• Partner with the Creative Director to continuously evolve the brand aesthetic in response to trends and consumer insights
• Support the creation of sales tools, retailer materials, and internal brand communications as needed

Bonus If You:

• Have experience building or scaling brands from startup to national presence
• Are passionate about packaging design, material innovation, and sensory storytelling
• Bring 2D and 3D rendering expertise to help visualize packaging, merchandising, and creative concepts in a compelling way
• Nerd out over print finishes, color matching, and production spec

Other Responsibilities

This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee. Duties, responsibilities,…