Marketing Manager | Hotel Cala

Schulte Hospitality Group is seeking a dynamic, service-oriented Marketing Manager to join our team! SHG is an organization whose success is rooted in its service culture. Our mission is to exude hospitality, be respectful and authentic, prioritize the needs of our internal and external stakeholders above our own, and continuously strive to make a positive impact in all we do. We are passionate hoteliers eager to add like-minded people to our rapidly growing team!

When You Join SHG You'll Be Part Of a Team Committed To An Inclusive, Employee-focused Workplace That Is Invested In Your Development. We Want You To Feel Engaged, Empowered, And Excited To Grow With Us. After All, We Believe Our Greatest And Most Valuable Asset Is Our People! SHG Provides a Rewarding, Fun And Flexible Work Environment, Exciting Perks, An Atmosphere Designed To Encourage And Promote Career Growth Within The Company And a Robust Benefit Package Including, But Not Limited To:

• Work Today, Get Paid today, with Daily Pay!
• Free Telemedicine and Virtual Mental Health care access for All Associates starting day one!
• Multiple Health Insurance and Life Insurance options
• 401k Plan + Company Match
• Paid Parental Leave
• Paid Time Off
• Holiday Pay
• Pet Insurance
• Employee Assistance Program
• Schulte Savings Marketplace Discounts on event tickets, electronics, gym memberships + more!

Schulte Hospitality Group is a division of Schulte Companies, a leading third-party management company with deep, multi-generational experience in all facets of the hospitality industry. We are a diverse team of innovative hoteliers and restauranteurs operating more than 200 locations across 38 states and 3 countries. Our portfolio includes a wide array of reputable brands like Marriott, Hilton, IHG and Hyatt as well as many unique, independent, boutique and lifestyle properties and restaurants.

Hotel Cala, a luxury lifestyle hotel located on the downtown Tampa Riverwalk, opening January 2027, is seeking a dynamic, strategic, and creative Marketing Manager to support the launch, repositioning, and ongoing marketing of one of Tampa’s most anticipated hospitality destinations. The hotel is undergoing a transformative renovation and rebranding that will introduce a highly curated lifestyle experience anchored by world-class restaurant, nightlife, and social venues.

This on-property role will lead day-to-day marketing execution for the hotel, restaurants, bars, nightlife programming, events, and experiential activations while helping establish the property as a defining social and hospitality destination in Tampa.

Reporting to the General Manager with dotted line reporting into the Corporate Director of Marketing, the Marketing Manager will support integrated marketing initiatives across paid, owned, earned, and experiential channels while partnering closely with hotel leadership, restaurant operators, agency partners, commercial teams, and ownership to drive awareness, engagement, and revenue performance.

• Execute integrated marketing strategies that drive awareness, positioning, and revenue for the hotel and its restaurant, bar, nightlife, and experiential offerings.
• Support the launch and repositioning strategy as the hotel undergoes renovation and brand transformation into Curio Collection by Hilton.
• Manage and optimize digital marketing campaigns, paid media initiatives, and promotional activations to support transient, group, restaurant, nightlife, and local business objectives.
• Oversee email marketing and CRM initiatives designed to drive guest engagement, loyalty, and repeat visitation across hotel and F&B experiences.
• Coordinate visual storytelling efforts including photography,…