Filtermist sets sights Global Business Development Manager

Filtermist sets sights growth with new Global Business Development Manager

A Telford manufacturer that helps companies create cleaner and safer working environments is embarking on a major international expansion drive.

Graeme Bell has been appointed as Filtermist Limited’s new Global Business Development Manager.

The role will focus on driving new opportunities in the APAC region – particularly in India and China – by increasing sales of the firm’s latest oil mist collectors and ancillary equipment, developing new products for these markets and recruiting new distributors to the Filtermist network.

He has spent time visiting customers in China, Korea and India and has represented Filtermist at the IMTEX exhibition in Bangalore.

Graeme explains the potential: “The market in APAC is expanding dramatically over the next five years. We see opportunities in automotive, aerospace, electronics and manufacturing hubs such as India.”

Filtermist’s established sales teams are strong; his role is to support them and expand the distributor network.

Since 1969, Filtermist has sold its UK‑manufactured oil mist collectors throughout APAC, serving precision engineers in automotive, aerospace, medical device, electronics and food & drink manufacturing.

Johanna Morris, Filtermist’s Global Commercial Sales Director, says: “Graeme is an important hire and brings extensive industry experience at a senior level, reinforcing our commitment to existing customers and increasing market share in APAC.”