Marketing and Communications Specialist Job Tempe area,Arizona USA,Marketing / Advertising / PR

The Marketing and Communications Specialist is responsible for managing all communications for the Recruitment, Admission and Financial Services (RAdFS) teams of the Graduate Programs Office, ensuring a consistent and strategic message across all units. This position focuses on creating marketing materials, presentations, developing email templates in Marketing Cloud, and supporting a cohesive communication strategy. The Specialist will collaborate closely with leadership, attend key meetings, and play a pivotal role in aligning communications with the office's goals.

Days and Schedule: Monday-Friday 8:00 AM to 5:00 PM. Hybrid schedule availability.

Salary Range: $49,140 - $55,000; to commensurate with education and experience

Responsibilities:

Implement a communication strategy for the RAdFS team, ensuring consistency across recruitment, admissions, and student communications.

Collaborate with leadership to ensure messaging aligns with departmental goals and initiatives.

Create and manage email templates using Marketing Cloud for key recruitment and admissions campaigns.

Develop marketing collateral such as newsletters, flyers, and digital content to support student and financial services communications and events.

Ensure all communications reflect a consistent brand message and align with the school’s overall communication guidelines.

Participate in selected leadership meetings to advise on communication trends and ensure messaging remains cohesive.

Track and analyze the effectiveness of communication campaigns, using data to inform leadership of suggested decisions and improvements.

As this is a new role, the manager will take on additional responsibilities as needed, contributing to the growth and evolution of the office's communication efforts.

Desired

Qualifications:

3-5 years of experience in marketing, communications, or admissions operations, preferably in a higher education setting.

Proficiency with email marketing platforms (e.g., Marketing Cloud) and experience in creating consistent, strategic communications.

Strong writing, editing, and content creation skills.

Ability to work cross-functionally with leadership, admissions, and recruitment teams.

Experience with data analytics tools and reporting for communication campaigns.

Ability to adapt and manage multiple projects in a dynamic environment.

Minimum Qualifications:

Bachelor's degree and three (3) years of experience appropriate to the area of assignment/field; OR, any equivalent combination of experience and/or training from which comparable knowledge, skills and abilities have been achieved.

Location:

Campus:
Tempe

Instructions to Apply:

Current Employees and Students should apply directly within Workday using the Jobs Hub. Use this link and log in using SSO:
Apply Here

To be considered, your application must include all of the following attachments:

Resume/CV

Please include all employment information in month/year format (e.g., 6/88 to 8/94), job title, job duties and name of employer for each position. Resume should clearly illustrate how prior knowledge and experience meets the Minimum and Desired qualifications of this position.

NOTE:

GA and Intern positions are counted as .5 for job experience (ie. 1 year equals 6 months experience equivalency). Only electronic applications are accepted for this position.

Apply before midnight Arizona time:

ASU Statement:
Arizona State University is a new model for American higher education, an unprecedented combination of academic excellence, entrepreneurial energy and broad access. This New American University is a single, unified institution comprising four differentiated campuses positively impacting the economic, social, cultural and environmental health of the communities it serves. ASU serves more than 100,000 students in metropolitan Phoenix, Arizona, the nation's fifth largest city.

ASU champions intellectual and cultural diversity, and welcomes students from all fifty states and more than one hundred nations across the globe.

Arizona State University is a VEVRAA Federal Contractor and an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other basis protected by law.

Department Statement:
The W. P. Carey School of Business at Arizona State University is the largest business school in the United States with more than 23,000 students and 120,000+ alumni worldwide. From our world-renowned faculty representing six continents to thousands of outstanding students who join us every year, the W. P. Carey School welcomes Inclusive Excellence and encourages global thinking. The W. P.

Carey School is internationally recognized for its leadership in business education, groundbreaking research and innovation, and renowned faculty, making us one of the top-ranked business schools in the country.

The W. P. Carey School of Business…


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