Sales Representative

Location:

6304 Fallwater Trail, Ste 120, The Colony, Texas

For more than a century, Ben

E. Keith Company has been a leader in fine food and premium beverage distribution, and we strive to consistently exceed our customers' expectations.

Our Food Division is a complete broad line multi‑state distributor, and our Beverage Division operates throughout the state of Texas as a proud distributor of Anheuser‑Busch products, craft and import beer brands, spirits, and wine.

We are dedicated to the growth and success of our business, our customers, and our employees-continuing our commitment to delivering quality since 1906.

The purpose of the Sales Representative position is to establish relationships with customers and potential customers resulting in an increase in the sales volume of products offered by Ben

E. Keith through establishing new accounts while increasing sales in existing accounts located in their assigned territory. The primary duty of this position is to sell the full line of products to retail accounts. This position will also track and record product distribution and manage accounts' inventory. This position focuses on increasing volume, brand building, and share growth.

• Build healthy business relationships and establish good communication with our retail customers.
• Work collaboratively with customer to establish their needs and design solutions that fulfill them.
• Leverage relationships with accounts to sell in new brands.
• Engage in regular call frequency on assigned retail accounts to sell product, gain distribution, merchandise, and stock product. It is important to sell the full line of products carried by Ben
  
  E. Keith and follow up with "Class B" Wholesalers to ensure sell through of Spirits to On-Premise retailers.
• Promote Ben
  
  E. Keith brands at retail through promotions, consumer education and merchandising.
• Execute all company goals to enhance the sales, distribution shelf space, display coverage, and merchandising of all brands carried by Ben
  
  E. Keith.
• Build product displays; execute placement of signage and other merchandising material to ensure maximum brand visibility in all assigned retail accounts; maintain the "Look of the Leader".
• Remain aware of and execute basic marketing activity as it relates to our sales channels (i.e., ad features, out-of-stocks, retailer policies and concerns).
• Identify merchandising opportunities at account and make recommendations to customer.
• Regularly replace merchandising material at customer accounts to coincide with marketing programs and/or POCM Calendar.
• Ensure maximum visibility of Ben
  
  E. Keith products at account (beer shelves, spirits shelves, beer caves, displays, singles bins, etc.) and that products are priced appropriately.
• Utilize available sales tools such as: M360, iDig Reports, Big Tin Can, Go Spot Check, Karma, LOLA, Brand Builder and sales content from MS Teams, and the Barker file to sell in the full line of Ben
  
  E. Keith Beverage products.
• Organize and refill back stock, coolers, beer shelves, spirits shelves, walk‑ins, and displays.
• Maintain designated back stock area at customer location; ensure area is organized and free of trash.
• Maintain product freshness standards in assigned retail accounts by monitoring and rotating stock regularly.
• Remain aware of all Ben
  
  E. Keith product offerings and the individual value they provide.
• If appropriate, present on‑line sales portal VIP information (BEES if ABI Location) to retailers. (Discussion with your supervisor is recommended.)
• Regularly monitor inventory to ensure proper stock levels and rotation in all "market partitions".
• Attend scheduled meetings (morning and/or afternoon) with Area Sales Manager/Team Leader to discuss market opportunities: attend other meetings as required.
• Communicate all sales and merchandising opportunities or challenges (product placements, out of stocks, out of code), as well as any competitive activity, to Area Sales Manager/Team Leader.
• Operate all company equipment safely and in a manner consistent with company policy.
• Ensure company equipment is in safe, working condition; report any incidents or unsafe conditions to supervisor.
• Maintain, keep clean and have vehicle business ready.
• Reliable transportation is required, and you must meet the appropriate auto insurance requirements
• Operate all company equipment safely and in a manner consistent with company policy.
• Complete required surveys (for example: number of Ben
  
  E. Keith retail displays compared to…