Solution Marketing Specialist - Energy

AFL manufactures industry-leading fiber optic cable, connectivity and accessories and provides engineering and installation services for some of the largest telecom customers in the world. Our company was founded in 1984 with a single fiber optic cable and today, we manufacture thousands of products, generate an excess of $4B in revenue, and employ approximately 12,000 associates worldwide. At AFL, we recognize that our employees are our greatest asset.

We hire and train each individual, investing in them to ensure success in their careers. With a commitment to professional development and growth, let us connect you to your next career opportunity.

• A hybrid in office schedule for qualifying employees
• Flexible time off policy
• 401K Company match (up to 4% - dollar for dollar)
• Professional development, training, and tuition reimbursement programs
• Excellent medical, dental, vision, and life insurance policy options
• Opportunities for career advancement with an industry leading company!

The Solution Marketing Specialist(Energy) supports AFL's Solution Marketing Manager across the Energy, vertical, translating vertical marketing strategy into scoped deliverables, Marketing Shared Services (MSS) briefs, and well-orchestrated cross-functional workflows. This role is the operational backbone of go-to-market execution, ensuring that launches, campaigns, content, and enablement programs are delivered on time, on brief, and aligned to strategic priorities. Working closely with Solution Marketing Manager (Energy), Technical Copywriter, Product Line Management(PLM), Solution Engineering(SE), Market Development, and Marketing Shared Services(MSS), the Specialist drives day-to-day execution, monitors performance and quality, and keeps deliverables moving across the marketing engine across the Energy business.

• Translate vertical marketing strategy from the Solution Marketing Manager (Energy) into scoped deliverables, project schedules, and clear acceptance criteria
• Develop and maintain MSS briefs covering campaigns, launches, web updates, content, video, design, and event assets
• Help prepare launch plans, briefing documents, and internal communications for solution and product releases
• Support the Solution Marketing Manager and Technical Copywriter with research, persona development, content ideation and roadmaps, and competitive intelligence inputs as needed

• Manage end-to-end execution of marketing deliverables, ensuring launch and campaign assets are delivered on time and to required quality standards
• Coordinate cross-functional workflows across PLM, SE, Market Development, Corporate Marketing, and external agencies
• Brief and coordinateMSS(web/digital, design, video,photography,events) with clear priorities, scope, and service expectations; lead quarterly planning and briefing sessions to align deliverables to business priorities, proactively manage dependencies and risks, and ensure commitments and deadlines are achieved
• PartnerwithPLM and SE to gather technical inputs,validate accuracy, and align content to product roadmaps and customer applications
• Coordinate with Market Development to integrate market insights, value propositions, go-to-market objectives, regulatory updates, and customer intelligence into marketing deliverables
• In collaboration with the Technical Copywriter, manage editorial calendars, asset libraries, and content life cycles - approvals, version control, updates, and retirement of outdated assets
• Support the Campaign Manager on integrated campaign execution, sequencing, and channel activation across web, social, paid media, PR, and partner programs
• Maintain a single,…