Regional Manager; easyfinancial

Join to apply for the Regional Manager (easyfinancial) role at goeasy Ltd.

Join easyfinancial, the consumer lending driver behind goeasy’s rapid growth. At goeasy, our people and culture are at the heart of everything we do, and we’re proud to be recognized for it. We’ve earned prestigious accolades including being named one of Canada’s Top Growing Companies, certified as a Great Place to Work®, and recognized among the Best Workplaces for Women and for having one of the Most Trusted Executive Teams, and included on TIME Magazine’s 2025 list of Canada’s Best Companies.

These honors reflect our commitment to fostering an inclusive, high-performance culture where talent thrives, and innovation drives us forward.

As one of Canada’s leading alternative consumer lenders, easyfinancial is on a mission to redefine access to credit. Since day one, we’ve been helping Canadians break through financial barriers and take control of their futures. When traditional banks say no, we say there’s another way — offering real solutions, real relief, and a real second chance. Our vision? A path to a better tomorrow — starting today.

We are seeking an individual who will step into a critical leadership role as a Regional Manager. This role is critical to the organization supporting our Northern Ontario easyfinancial team. Direct oversight of 7-10 branches and 26-30 employees in the scope of this regional alignment.

The successful Regional Manager must reside within the territory which consists of:
North Bay, Sudbury, Sault Ste Marie, Thunder Bay, Timmins, Hunstville & Pembroke. Frequent travel is required.

• Ensure outstanding customer service levels are provided to both external and internal customers
• Handle and resolve all customer complaints promptly
• Ensure adherence to customer retention procedures

• Ensure new associates are efficiently trained
• Ensure associates receive on‑time performance appraisals and corresponding merit and/or promotional increases
• Assist managers with employee development and with resolving disciplinary issues
• Communicate regularly with the management team and ensure compliance with the Workplace Mutual Respect policy
• Work with managers to minimize turnover and make informed hiring decisions
• Partner with HR to execute and support human resources programs through succession planning, employee relations, recruitment, training, and development of associates

• Manage district budget to drive profitability
• Achieve SOI, net and gross margins, and other revenue percentages to plan
• Control region labour dollars
• Monitor fee income, gain on sale, maintenance charges, promotions, and discounts
• Ensure store managers monitor and make necessary adjustments to the P&L

• Develop, guide, and monitor local marketing efforts
• Ensure all company referral and incentive programs are in place and properly executed
• Set and communicate regional goals for customer growth
• Monitor and ensure the accurate execution of all company lease‑building programs

• Monitor month‑to‑month store operations, accounts receivable, and collections in accordance with established policies and procedures
• Set, communicate, and monitor customer retention goals and activities

• Audit locations on a timely basis to ensure compliance and execution of company policies and procedures including prevention, safety, security, marketing/merchandising programs and store appearance
• Maintain and monitor fixed assets to standard
• Recommend potential capital expenditures
• Monitor and ensure compliance to store opening and closing standards
• Ensure compliance with established policies and governmental laws and regulation

• Strong leadership skills, with the motivation and desire to lead by example
• Professional, outgoing, positive, and approachable demeanour that draws in both customers and associates
• Outstanding communication, problem solving, and negotiation skills, and the ability to work well and be resourceful in fast‑paced and demanding situations
• Strong organisational and…