Brand Engagement Director

Hartis a full-service, independent brand transformation agency that creates growth for middle-market companies in the new experience economy. For over 60 years, Hart has been a valued strategic and creative partner to brands aiming to reach higher. Our promise of Every Day Greater™ is an outgrowth of our distinctive capability to move audiences from apathy to advocacy by designing and deploying empowering, unified brand experiences.

Join us in our never-ending quest to move brands to better places for a better world.

Position Summary

The Brand Engagement Director manages a significant client engagement and serves as a strategic leader responsible for driving client growth, elevating client relationships, and identifying new business opportunities. This role champions innovative strategies, performance marketing integration, and cross-disciplinary excellence to deliver measurable client impact.

Key Responsibilities & Accountabilities Strategic Advisory & Account Leadership

• Leads day-to-day strategic planning and execution across multiple accounts.
• Ensures strategic recommendations, deliverables, and thought leadership align with client goals.
• Partners with clients to shape brand, marketing, and business strategies.
• Elevates the quality of SOW deliverables.
• Develops and manages action plans based on client and team satisfaction scores.
• Develops and/or manages account plans and identifies organic growth opportunities.

Client Growth & Relationship Development

• Identifies opportunities for organic growth within existing accounts.
• Strengthens multi-level client relationships.
• Develops trusted, senior-level relationships with client stakeholders.
• Manages strategic conversations and facilitates high-impact presentations.
• Directly manages Senior Brand Engagement Managers and Brand Engagement Managers.
• Sets quarterly Rocks and goals with team members.
• Coaches team in strategic thinking, client leadership, and industry expertise.

Cross-Functional Collaboration

• Ensures integrated delivery across creative, strategy, media, digital, PR, social and project management teams.
• Serves as the strategic lead for interdisciplinary work streams.
• Provides clarity and alignment across internal teams.

Performance Monitoring & Financial Management

• Oversees AGI forecasting and account financial health.
• Monitors performance metrics across client satisfaction, Lift scores, KPIs, and deliverable quality.
• Ensures accounts are staffed appropriately and profitably.

Prerequisites & Qualifications Experience

• 8-12 years in account leadership, brand strategy, marketing, or consulting.
• Strong experience leading teams and multi-disciplinary work.
• Ability to synthesize insights into actionable strategic recommendations.
• Strong communicator with excellent client leadership skills.
• Track record in managing and leading performance marketing engagements.
• Experience with financial services and/or healthcare clients.

Capabilities & Leadership Qualities

• Exceptional strategic thinking and problem-solving abilities.
• Excellence in strategic storytelling and presentation skills.
• Demonstrated ability to lead and motivate high-performing teams.
• Deep understanding of marketing, advertising, digital ecosystems, and brand strategy.
• Ability to translate insights into actionable, revenue-driving recommendations.

Additional Skills

• Adept at using data to inform strategic decisions.
• Commitment to innovation, continuous improvement, and elevating agency thinking.

Success Metrics

• Organic revenue growth across portfolio of clients.
• Lift scores and client satisfaction.
• Quality of strategic deliverables and thought leadership.
• Strength of internal team and client relationships.

PERSONAL SKILLS AND CHARACTER TRAITS

• Curious, positive, and ambitious.
• Collaborative team player who enjoys working with others.
• Flexible and able to take direction while contributing fresh ideas.
• Self-motivated with a positive attitude and strong sense of initiative.
• Thrives in a fast-paced environment, with excellent organizational skills.

WHAT WE OFFER

• An exciting and intellectually challenging job within a leading, independent brand transformation agency that honors and lives its values.
• We are Champions for Others.
• We are…