Head of Marketing

Overview

Zendgroup owns and operates a growing portfolio of high‑performing businesses, including Zendbox, Zendlabs, Zendpack, and Zendstudios. We are seeking an experienced Head of Marketing to lead marketing strategy and performance across the Group.

• Own the Group‑wide marketing strategy and be accountable for marketing’s contribution to growth.
• Define and own the Group marketing strategy, roadmap, and priorities.
• Apply clear positioning and messaging across Zendgroup and its portfolio businesses.
• Translate Group objectives into focused marketing plans with clear commercial outcomes.
• Act as a senior marketing voice within the leadership team.
• Own marketing KPIs linked to pipeline, revenue, customer acquisition, and brand growth.
• Partner with the Sales team to drive demand generation, lead quality, and conversion.
• Decide where to invest (channels, content, markets, tools) to maximise return.
• Ensure marketing activity supports both short‑term performance and long‑term brand building.
• Lead and develop a blended team of in‑house marketers, freelancers, and specialist agencies.
• Design the right team structure and capabilities as the Group grows.
• Continue to build on the high‑performing content and campaign engine we’ve put in place for our multiple Group businesses.
• Set high standards for processes and ways of working across marketing.
• Own brand consistency, tone of voice, and quality across all touchpoints.
• Oversee content strategy, campaigns, PR, events, and communications.
• Ensure marketing output reflects the ambition and credibility of the Group.
• Own and manage marketing budgets at Group level.
• Track performance, ROI, and effectiveness across channels and businesses.
• Report clearly on results, insights, and recommendations to senior leadership.
• Continuously improve through testing, learning, and optimisation.

• Proven experience in a senior marketing leadership role (Head of Marketing, Marketing Manager, or equivalent).
• Experience operating in complex, multi‑brand or B2B/eCommerce environments.
• Strong understanding of brand, demand generation, and performance marketing.
• Track record of owning strategy and delivering growth outcomes.
• Experience building and leading teams, agencies, and partners.
• Commercially astute, confident working with revenue targets and leadership teams.
• Comfortable making prioritisation decisions in fast‑moving environments.
• Skilled at reporting on metrics, data, and insights (preferably with Hub Spot experience).

• Strategic, decisive, and outcome focused.
• Credible and confident working at leadership level.
• Collaborative, pragmatic, and low‑ego.
• Able to balance long‑term thinking with short‑term delivery.
• Motivated by building something meaningful and scalable.

• Competitive salary (DOE).
• Hybrid working – 2‑3 days per week in our Paddock Wood office.
• A senior role with real influence across a growing Group.
• The opportunity to shape marketing as a true growth engine.
• A collaborative, ambitious culture with room to build and lead.