GenAI Artist​/Stills

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At Craft Worldwide, we specialize in creating modern production solutions for our clients that deliver efficient, effective, and consistent content. We are strategic partners in agility and scale, powered by best-in-class technology and a dynamic global network of over 900 producers, designers, photographers, linguists, technologists, and more, operating in 25+ markets and over 120 countries. We are dedicated to serving as partners in transformation for our clients, and our proprietary processes and tools offer complete transparency and agility in a constantly changing world.

Our work has earned awards and recognition at Cannes, the Effies, CLIOs, and more. As part of the Interpublic Group of Companies (IPG), we deliver production solutions in partnership with IPG’s leading creative agencies, including McCann, FCB, and Mullen Lowe, as well as many other specialist marketing agencies in the Interpublic Group Ecosystem.

The strength of our creative capability and innovative thinking has led to some of the world's most celebrated, effective, game-changing work for top brands. Maximizing that strength means bringing together an extensive mix of socially, culturally, and cognitively diverse talent - and creating conditions where they feel empowered to boldly share the fullest expression of their unique worldview. We fiercely believe in the power of creativity and innovation to positively influence society and inspire greater equity and inclusion within the communities we serve.

So, every day we deliberately and intentionally choose to embody our global philosophy of Conscious Inclusion and, in turn, fuel our mission to help brands bring creativity to life.

The Role

We are a Generative AI powered creative team operating within a global production network, we are focused on building a new creative pipeline, blending artistry, narrative, and cutting‑edge AI with structured, controlled workflows.

Our methodology balances creative exploration with strict cont rollability, enabling production‑ready, high‑quality GenAI outputs for brands. We prioritize ethical dataset use, transparent pipelines, and human‑directed craftsmanship, leveraging AI as a tool, not a replacement.

We are now building out our core team to help us scale our pipeline and creative capabilities.

We are looking for a hands‑on GenAI Artist to drive the creation of beautiful, controlled and commercially viable still images across client work, internal R&D, and sometimes assisting in pitch work. This role sits at the heart of our image creation pipeline — helping define the visual language of AI‑assisted production.

What You Will Do

• Operate hands‑on GenAI image workflows using models such as Google’s Imagen models, BFL’s Flux suite of models, Firefly, and internally trained and finetuned models.
• Write advanced structured prompts, drawing from our prompt libraries and style guides to achieve consistent, controlled results.
• Assess and perform visual QA on outputs, curating selects and working with Creative Directors to refine aesthetic direction.
• Contribute to prompt libraries and internal knowledge sharing on effective prompting, style control, and model‑specific nuances.
• Understand and adapt to brand guidelines, narrative intent, and cinematic language in image generation.
• Partner with Producers to deliver assets on time and on spec across a fast‑moving pipeline.

Who You Will Be

To be successful in this role, you will have demonstrable previous relevant experiences and skills with the following:

• Experience with GenAI image models and a strong visual/photographic eye.
• Expert user of Comfy UI and other cloud‑based Gen Ai platforms.
• Has years of experience with 3D software and ability to control and output images.
• Hands on knowledge of building and tuning workflows to achieve the desired outcome.
• Understanding of training techniques and bias that lay within the foundational models and ways to either harness or bypass biases to achieve the desired image.
• Familiarity with cinematic lighting, composition, lens language, and production‑ready image aesthetics.
• Experience in photography, creative…