Senior Producer, Social​/Audience , English Services; Telework​/Hybrid

Senior Producer, Social/Audience Growth, English Services (Telework/Hybrid)

The CBC News social and audience team seeks a Senior Producer to lead an award‑winning team of journalists creating short‑form video for  and platforms such as Tik Tok, You Tube, and Snapchat. You will also oversee the Ask CBC News team, communicating audience trends and questions.

You are a natural leader with deep knowledge of Canadian news, international headlines, and trending stories. You champion short‑form video storytelling and coach reporters across CBC News teams to transform multiplatform stories into digital video. You are a critical thinker who makes editorial decisions that align with CBC Journalistic Standards, balancing accuracy, balance, and visual impact.

• Assign daily news for the network social team by focusing story content with visually compelling treatments.
• Vet social content in video and text formats to meet CBC News standards.
• Format pitches for social‑first videos for teams across Canada and in world bureaus.
• Train and provide regular feedback to the social team and reporters & producers across CBC News.
• Drive editorial decisions around breaking news, live coverage, and enterprise stories for social and digital platforms.
• Track, interpret and respond to metrics to make data‑driven decisions.
• Direct social rollout of major investigations from the Fifth Estate and visual investigations.
• Lead regular training sessions for social‑first best practices for Tik Tok, You Tube and other social platforms.

• Minimum seven years recent experience in a social news environment.
• Strong journalistic skills and experience working in a newsroom, particularly in a breaking and live environment.
• High‑level knowledge of legal and ethical issues related to journalism.
• University degree or equivalent.
• Ability to assign, manage and motivate a highly collaborative team, coordinate with other departments, and mediate disputes as they arise.
• Extensive knowledge of social media platforms including You Tube, Tik Tok, Reddit, Whats App and other platforms.
• Extensive knowledge of audience‑listening and metrics tools and how to interpret them.
• Substantial experience writing, copy‑editing, fact‑checking and producing social content.
• Experience in producing news video optimized for digital properties.
• Ability to manage large volumes of fast‑moving information and ensure material is directed appropriately.
• Excellent news judgment and ability to work effectively under deadline pressure.
• Exceptional communication and interpersonal skills.
• Leadership based on an open and inclusive mindset with a focus on elevating the voices of colleagues.
• Knowledge of  style and Canadian Press style is an asset.
• Basic experience in iNews, Canva, Photoshop and other image editing software.
• Basic video editing.

Candidates may be subject to skills and knowledge testing.

As part of the recruitment process, candidates who advance will be asked to complete a background check, including a mandatory criminal record check.

CBC/Radio‑Canada is committed to reflecting our country's diversity and to creating an inclusive workplace. All applicants are entitled to equal opportunity.