Principal Product Designer, Questbank

Questrade Financial Group (QFG), through its companies - Questrade, Questbank, Questrade Wealth Management, Community Trust Company, Zolo, and Flexiti, provides securities and foreign currency investment, professionally managed investment portfolios, mortgages, real estate services, financial services and more. We use cutting-edge technology to help Canadians become much more financially successful and secure.

At QFG, we combine human-centric collaboration with AI-driven innovation to redefine financial services. The ideal candidate will be a catalyst for change, using AI to transform and deliver unparalleled customer experiences and shaping a future where AI empowers our teams to do their best work.

Join our diverse, inclusive, and hybrid workplace to unleash your creativity and nurture your curiosity without limits. If you share this sense of infinite possibility, come shape your future at QFG.

• Health & wellbeing resources and programs
• Paid vacation, personal, and sick days for work-life balance
• Competitive compensation and benefits packages
• Work-life balance in a hybrid environment with at least 3 days in office
• Career growth and development opportunities
• Opportunities to contribute to community causes
• Work with diverse team members in an inclusive and collaborative environment

This job posting is for an existing vacancy.

As a Principal Product Designer on Questbank, you lead design across our consumer banking platform: everyday banking, lending, onboarding, money movement. Questbank isn't a standalone app; it's part of an integrated platform that spans investing, financing, and banking. You'll work across teams and product boundaries to drive design vision across the platform, not just within banking.

This is a senior IC role with org-wide influence. You'll partner directly with Product and Engineering leaders to shape what we build, how we build it, and what quality looks like. You'll take on the most complex, ambiguous problems, the ones that span multiple teams and don't have an obvious answer, and bring clarity, direction, and craft.

Design here is AI-first. Work starts in Claude and Cursor to map logic and explore directions, moves into Figma for systems and craft, and gets tested with real users. We're looking for someone who already works this way.

• Lead design on the hardest problems:
  Own the challenges that don't fit neatly into one squad. Cross-cutting flows, platform-level patterns, and high-stakes product decisions that require both strategic thinking and hands-on craft.
• Drive design vision across the platform:
  Work across banking, investing, and financing teams to ensure Questbank delivers a coherent, integrated platform experience, not a collection of disconnected products.
• Start in AI, finish in Figma:
  Use Claude and Cursor to map product logic, surface edge cases, and explore directions. Bring validated concepts into Figma for state coverage, system alignment, and production readiness.
• Partner with Product and Engineering leaders:
  Influence roadmap decisions, scope tradeoffs, and product strategy. Provide design expertise at the org level, not just the squad level.
• Elevate the design practice:
  Raise the bar for quality, process, and craft across the team. Mentor designers through the work: crits, reviews, and direct collaboration, not just feedback from the sidelines.
• Validate with evidence:
  Drive research and use data to inform direction. Synthesize findings into clear design rationale that aligns teams and moves decisions forward.

• 8+ years of product design experience with increasing scope and influence
• Strong product thinker. You understand how design drives customer and business outcomes, not just UI
• Exceptional visual craft and high standards for interaction design, usability, and overall product quality
• Deep experience working cross-functionally with Product and Engineering leaders. You're a peer at the table, not a service function
• Systems-minded. You think about scale,…