Toronto Marketing Science Leadership

Position: Toronto Marketing Science Leadership Role
Become a pivotal force in marketing analytics as the Marketing Science Lead at Critical Mass in Toronto. Leverage your experience to guide media analytics and mentor analysts.
This position, requiring 5 to 8 years in media analytics, focuses on demonstrating the value of marketing science through actionable insights. You'll be responsible for managing a team, shaping analytics initiatives, and enhancing cross-functional collaboration to drive optimization and performance improvements.

Key Responsibilities:

• Develop and deliver client-focused analyses and reports

• Shape measurement strategies across multiple campaigns

• Mentor and manage a team of analysts for growth

• Partner with other teams for performance insights

• Ensure data governance and compliance in analytics workflows
Requirements:

• Bachelor’s degree in a quantitative discipline; M.S. preferred

• Expertise in programming languages like Python and R

• Knowledge of visualization tools such as Domo or Looker

• 5+ years of experience in media analytics

• Strong leadership and team management skills
Drive marketing innovation through analytics leadership at Critical Mass in Toronto.
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