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Job Description & How to Apply Below
Elevate your technical career at Manulife as a Senior Technical Analyst focused on Mar Tech and digital analytics. This hybrid role emphasizes analytics tool integration and tagging strategy oversight.
The Senior Technical Analyst will drive the implementation of digital analytics tools and Adobe Marketing technologies for the US segment will collaborate with various teams, including IT and digital marketing, to ensure best-in-class tagging solutions, effective data integration, and compliance with data privacy standards.
Your role is essential for developing streamlined analytics processes across business units, enhancing user interactions on web and mobile platforms.
Key Responsibilities Implement and maintain digital analytics and Adobe tools
Collaborate with digital channel owners on tagging
Define analytics requirements with IT teams
Drive operational efficiency in analytics processes
Stay updated on digital analytics implementation trends
Requirements Bachelor’s in engineering, computer science, or IT
5+ years in tagging and analytics practices
Proficiency in JavaScript, HTML, CSS
Experience with Adobe Launch and its tagging architecture
Robust interpersonal and communication skills
Utilize your analytics expertise to enhance Manulife’s digital strategy and achieve impactful results.
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Position Requirements
10+ Years
work experience
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