Job Description & How to Apply Below
We work with brands such as Delta, Uber, Starbucks, Chili’s, Hard Rock, MilkPEP, Diageo, Cotton, IHG and more. If you’re driven by a passion to build something great, a desire to innovate, and a commitment to achieve excellence in your craft, GALE is a great place for you!
GALE has eight offices around the world, including New York, Toronto, Los Angeles, Austin, Denver, Kansas City, London, and Bengaluru. GALE embraces a hybrid, flexible workplace.
Role Overview
GALE is hiring a Vice President of Mar Tech Strategy & Innovation to join our Technology Leadership Team — a senior, market-facing role for a marketing technology leader who pairs deep enterprise Mar Tech fluency with a sharp, applied command of AI.
In this role, you will set the strategic vision, architect the solutions, and lead the delivery of Mar Tech and AI programs that move the needle for some of the world’s most recognizable brands. You will be the senior Mar Tech voice in the room — with CEOs and CMOs in the boardroom, with CTOs and CIOs at the architecture table, and with engineers and data scientists shipping the work.
As a core member of GALE’s Technology Leadership Team, your influence extends beyond client engagements: you will help shape how we go to market, how we build, and how we evolve our capabilities across clients and industries.
You’ll work closely with GALE’s media practice — architecting the data, identity, and activation patterns that connect Mar Tech and ad tech so the two sides operate as one system for our clients.
What You’ll Do
Mar Tech Strategy & Client Leadership
Set the agenda — Define and lead Mar Tech strategy across a multi-client, multi-industry portfolio, serving as GALE’s senior Mar Tech voice in the market.
Win the room — Build and deliver compelling strategic visions to CEOs, CMOs, CTOs, and CIOs — connecting technology investment to measurable business outcomes.
Lead enterprise engagements & grow the practice — Run Mar Tech assessments, roadmap development, and executive alignment from discovery through decision.
Solution Architecture & Technical Delivery
Architect at scale — Design enterprise-grade Mar Tech solutions across commerce, content management, ad tech, and media.
Integrate the stack — Engineer robust integrations across CDPs, CRMs, personalization engines, tag management, data pipelines, and activation platforms.
Bridge vision and execution — Work directly with architects and developers to deliver with fidelity — no daylight between strategy and shipped product.
Build reusable IP — Establish reference architectures, frameworks, and delivery accelerators that compound across the GALE practice.
Connect Mar Tech and media — Design data, identity, and activation patterns that link CDP/CRM to media platforms — DSPs, SSPs, walled gardens, and clean rooms — in partnership with GALE’s media practice.
Close the measurement loop — Bring media performance signal back into Mar Tech to power personalisation, lifecycle, and CRM.
Data, CDP & Identity Strategy
Lead the data strategy — Own strategy and architecture for Customer Data Platforms (CDPs), identity resolution, audience segmentation, and real-time personalization.
Make data activation-ready — Design data foundations that are clean, governed, and ready to power activation across client ecosystems — including paid media.
Define the integration map — Set the integration approach across platforms such as Tealium, Firebase, Braze, Databricks, and Salesforce Data Cloud.
AI Strategy & Application in Mar Tech
Frame the AI thesis — Define how AI fits within a client’s marketing technology ecosystem — from vision through architecture…
Note that applications are not being accepted from your jurisdiction for this job currently via this jobsite. Candidate preferences are the decision of the Employer or Recruiting Agent, and are controlled by them alone.
To Search, View & Apply for jobs on this site that accept applications from your location or country, tap here to make a Search:
To Search, View & Apply for jobs on this site that accept applications from your location or country, tap here to make a Search:
Search for further Jobs Here:
×