Digital Insights Manager at Fidelity

Elevate Fidelity's digital marketing strategy as a Digital Insights Manager with a hybrid schedule in Toronto. Utilize your expertise in analytics to drive customer engagement and enhance digital experiences.

In this pivotal role reporting to the Manager of Digital Experience, you will lead efforts in digital marketing tools and Martech capabilities to improve customer interactions. With over 5 years of experience in digital insights or analytics, you’ll analyze campaign performance and facilitate data-driven decisions to optimize marketing initiatives.

Key Responsibilities:

• Analyze performance across multiple digital channels

• Build tracking and reporting capabilities for campaigns

• Collaborate on A/B testing and optimization strategies

• Develop new digital marketing experiences and products

• Monitor industry trends to maintain a competitive edge

Requirements:

• University degree in technology, analytics, or marketing

• 5+ years in digital insights or analytics

• Proficiency in Adobe Analytics and A/B testing tools

• Familiarity with data visualization tools like Tableau

• Strong analytical and Excel skills, SQL knowledge is an asset

Bring your digital analytics expertise to Fidelity and make a notable impact in driving results.
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