Digital Marketing Specialist

Position: Digital Marketing Specialist at Polaron Energy
Elevate Polaron Energy Corp.'s brand as a Digital Marketing Specialist in Scarborough, Ontario. This full-time role focuses on optimizing digital campaigns and driving e-commerce growth with a hybrid work model.

In this hands-on position, you will lead efforts in digital marketing strategy, manage performance campaigns across Google and Meta Ads, and utilize advanced tools like Klaviyo for email automation. Your expertise in SEO, Shopify, and analytics will help enhance our brand presence and streamline marketing efforts.

Key Responsibilities:

• Plan, execute, and optimize advertising campaigns on Google Ads

• Manage social media content across multiple platforms

• Design and deploy email marketing programs using Klaviyo

• Analyze and optimize Shopify product pages for better UX

• Implement tracking through Google Tag Manager and Google Analytics

Requirements:

• University degree or diploma in digital marketing

• Minimum 1 year in managing digital marketing campaigns

• Proficient in Google Ads, Meta Ads, and Tik Tok Ads

• Hands-on experience with Shopify and Google Merchant Center

• Knowledge of Klaviyo flow architecture and analytics tools

Drive Polaron Energy's marketing success by applying your technical skills and innovative strategies.