Associate Director Marketing, Oncology
Listed on 2026-01-02
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Management
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Marketing / Advertising / PR
Marketing Manager, Branding Specialist / Ambassador
At Regeneron, we believe that when the right idea finds the right team, powerful change is possible. As we work across our growing network to invent, develop, and commercialize life-transforming medicines for people with serious diseases, we’re establishing new ways to think about science, manufacturing, and commercialization.
As an Associate Director of Marketing, Oncology
, you will play a pivotal role in driving our commercial goals and encouraging a high-performance culture while working closely with cross-functional and cross-regional stakeholders to ensure seamless execution of the local country brand plan.
As an Associate Director of Marketing, a typical day might include the following:
- Developing and leading brand marketing strategy in Canada, ensuring alignment with global brand strategy, functional plans, and budget.
- Leading the local country brand planning process, including competitive landscape analysis, identifying key promotional opportunities, and crafting customer-focused and differentiated messaging for target audiences.
- Partnering with local cross-functional teams to create and align on brand strategy and activities.
- Analyzing drivers and barriers of brand performance (e.g., share of voice, market dynamics, competitive actions) and developing actions to address opportunities or risks.
- Owning the development and execution of external stakeholder engagement plans (e.g., national congresses, HCP meetings) in coordination with cross-functional teams.
- Adapting global promotional materials to meet local rules and regulations, and when necessary, creating local promotional materials in line with brand plans for sales force use.
- Collaborating with the Sales Director to develop and execute the field Plan of Action, national/regional sales meeting execution, and field communications.
- Managing the local country promotional budget and ensuring spend aligns with the approved budget.
- Maintaining the highest ethical and compliance standards personally and across the marketing team.
- Reporting any potential safety information, including special situations, adverse events, and product quality complaints, for Regeneron-marketed products in accordance with company procedures and Canadian laws.
- You are passionate about creating and implementing marketing strategies that drive brand success and customer engagement.
- You excel at cross-functional collaboration and building partnerships to execute seamless brand plans.
- You are skilled at analyzing market dynamics and competitive actions to develop proactive solutions.
To be considered for this opportunity, you must have a Bachelor’s degree (science background preferred) with 10+ years of biotech/pharma brand marketing experience, with at least 5+ years in a leadership role.
With strong communication, planning, prioritization, and presentation skills, you also have an expertise in managing agencies & suppliers and a deep knowledge of Canadian healthcare compliance codes and regulations related to promotional activities.
Join us in this exciting journey to make a meaningful impact on patients’ lives!
In the U.S., benefits may include health and wellness programs (including medical, dental, vision, life, and disability insurance), fitness centers, 401(k) company match, family support benefits, equity awards, annual bonuses, paid time off, and paid leaves (e.g., military and parental leave) for eligible employees at all levels! For additional information about Regeneron benefits in the US, please visit For other countries’ specific benefits, please speak to your recruiter.
Please be advised that at Regeneron, we believe we are most successful and work best when we are together. For that reason, many of Regeneron’s roles are required to be performed on-site. Please speak with your recruiter and hiring manager for more information about Regeneron’s on-site policy and expectations for your role and your location.Regeneron is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion or belief (or lack thereof),…
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