Associate Director, Programmatic

## Associate Director, Programmatic Apply:
Hybrid:
Toronto, Ontario, Canada:
Full time:
Posted Yesterday:
R16522
** Agency:
** Omnicom Media
** Job Function:
** Media
* * Job Subfunction:
** Performance Media    
*
* Job Description:

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* Position Summary:

** The Associate Director, Programmatic is a senior leader responsible for delivering best-in-class programmatic solutions across a dedicated client portfolio. This role provides thought leadership on audience strategy, campaign architecture, and optimization, while leading a team of programmatic professionals to deliver flawless execution and exceed client business goals. The associate director is a key driver of client growth, team development, and operational excellence.

*
* Key Responsibilities:

** Team Leadership & Development:
* Lead, mentor, and formally manage a team of programmatic professionals (Account Managers, Senior Campaign Managers, etc.), providing ongoing coaching, performance feedback, and career development guidance.
* Manage team resources and workloads to ensure both high-quality client service and a balanced, supportive team environment.
* Lead the team in building and maintaining expert-level knowledge by ensuring all relevant DSP certifications and advanced trainings are completed and kept current.
* Foster a culture of excellence, accountability, and continuous improvement within the team.

Client & Portfolio Management:
* Hold ultimate accountability for the strategic success, performance, and quality of execution across the entire client portfolio.
* Champion the Omni marketing intelligence platform across the client portfolio, ensuring best-in-class implementation, identifying growth opportunities, and leading the team in leveraging platform innovations for client success.
* Serve as the senior programmatic thought leader for key agency and client partners, building and maintaining strong, trusted relationships.
* Confidently communicate and present complex technical solutions, campaign strategies, and performance insights to senior-level stakeholders.
* Proactively identify and manage potential performance issues, guiding the team to implement effective optimization solutions.

Strategic & Operational Excellence:
* In partnership with the Director, identify, recommend, and implement process improvements to drive operational efficiency, consistency, and scale across the team.
* Develop and cultivate senior-level relationships with key technology and media partners, ensuring the team has access to the latest features, data, and inventory.
* Deeply understand client business objectives and challenges, proactively uncovering new opportunities for product offerings and solutions to drive their business forward.
* Oversee the quality of all campaign execution within the portfolio, ensuring adherence to best practices in brand safety, targeting, and measurement.
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* Qualifications:

*
* * 5-7 years of progressive experience in programmatic media, with a deep, expert-level understanding of the ad-tech ecosystem.
* At least 2-3 years of proven experience in a formal team leadership role, managing direct reports.
* Expert-level knowledge of major DSPs, DMPs/CDPs, ad servers, and advanced measurement and brand safety solutions.
* Demonstrated ability to lead senior-level client and agency relationships, acting as a strategic partner.
* Strong business acumen with a track record of driving client growth and team success.
* Exceptional leadership, communication, and presentation skills.
** Career Path:
** An Associate Director who demonstrates strong commercial acumen, successfully grows their portfolio, and exhibits the ability to lead a larger business unit is on a direct path to becoming a director.

** This is an active vacancy. We are currently…