Marketing Analyst – Client Loyalty and Retention
As a
Marketing Analyst – Client Loyalty and Retention
reporting tothe Manager - Marketing,you'llplay a critical role in strengthening relationships with Nasdaq's global client base of over 3,800 financial institutions across 70+ countries!
You'lldesign and execute engagement strategies that drive retention and growth for our Global Connectivity Services within the Financial Technology Product Portfolio.
You'llthrive in this position ifyou'restrategic, detail-oriented, and collaborative, have a global mindset, and bring a passion for creating meaningful client experiences in a fast-paced, high-impact environment!
Key Responsibilities
Develop and implement a comprehensive client engagement framework using newsletters, webinars, events, and multi-channel communications to drive retention and growth.
Plan and manage webinars and events from concept to completion, including strategic agenda development, audience targeting, and live execution using Zoom Webinar.
Manage and segment client data to support targeted engagement initiatives and ongoing retention programs.
Report on campaign performance and influence on salespipeline, analyzing how marketing initiatives drive client engagement and business outcomes.
Lead co-marketing initiatives with clients to strengthen partnerships and expand Nasdaq's brand presence globally.
Partner with sales, product, and marketing teams across time zones to align engagement strategies with business priorities and ensure seamless execution.
Required Qualifications
Bachelor's degree in Marketing, Communications, Business, or related field, or equivalent practical experience.
2-3 years of experience managing webinars, events, and multi-channel marketing communications.
Strong ability to develop strategic engagement frameworks and create compelling content that resonates with diverse audiences.
Strong organizational and time‑management skills, with the ability to manage multiple initiatives in a fast‑paced, dynamic environment.
Clear communicator with experience in collaborative, matrixed environments and working across time zones.
Proficiencyin marketing tools and platforms such as Salesforce, Marketo, Knak, and Zoom Webinar.
Preferred Qualifications
Experience in financial services, fintech, or technology sectors.
Familiarity with client segmentation, pipeline reporting, and marketing analytics.
Come as You Are
Nasdaq is an equal opportunity employer. We positively encourage applications from suitably qualified and eligible candidates regardless of age, color, disability, national origin, ancestry, race, religion, gender, sexual orientation, gender identity and/or expression, veteran status, genetic information, or any other status protected by applicable law.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request an accommodation.
What We Offer
We’re proud to offer a competitive rewards package that is meaningful, recognizes the unique needs of our employees and their families and incentivizes employees for their contribution to Nasdaq’s overall success.
The base pay range for this role is $68,000 - $93,000. In addition to base salary, Nasdaq provides a generous annual bonus/commission (short-term incentive), and equity (long-term incentive), comprehensive benefits, and opportunity for growth.Exact compensation may vary based on several job-related factors that are unique to each candidate, including but not limited to: skill set, experience, education/training, business needs and market demands.
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