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Earned Media Strategy and Planning – Americas - Associate Manager

Job in Old Toronto, Toronto, Ontario, M5A, Canada
Listing for: Accenture
Full Time position
Listed on 2026-02-18
Job specializations:
  • Marketing / Advertising / PR
    Marketing Communications, PR / Communications
Job Description & How to Apply Below
Position: 27: Earned Media Strategy and Planning – Americas - Associate Manager
Location: Old Toronto

Accenture is a global professional services company with leading capabilities in digital, cloud, and security. Across more than 120 countries, we bring together technology and human ingenuity to deliver on our shared purpose: to create value and shared success for clients, people, shareholders, partners, and communities.

As part of our Corporate Communications Strategy & Insights (S&I) organization, you will be part of a global team responsible for developing data-driven, insight-led earned media strategies that advance Accenture’s business priorities and reinforce our reputation.

YOUR ROLE:
Media Strategy & Planning – Americas - Associate Manager

We are seeking a highly motivated and collaborative communications professional to join the Corporate Communications Strategy & Insights (S&I) Media Strategy team. This ML8 Americas based role provides strategic support to the Media Strategy Associate Director and Growth Priority Leads
, helping shape and activate integrated earned media strategies that elevate Accenture’s brand and market positioning.

Reporting to the Associate Director, Media Strategy & Planning Lead
, you will play a key role in supporting priority campaigns, strengthening media storytelling, and enabling cross-functional alignment across Corporate Communications and Marketing + Communications (M+C).

This role is based in the Americas and supports priority initiatives across the region.

KEY RESPONSIBILITIES

Media Strategy & Planning Support

  • Support the development and execution of earned media strategies aligned to priority business, industry, and growth market topics.

  • Assist the Media Strategy Associate Director and Growth Priority Leads with media planning, campaign coordination, and content development.

  • Contribute to the creation of media-ready materials including messaging, talking points, briefing documents, pitches, op-eds, bylines, Q&As, and content pipelines.

  • Identify media opportunities that amplify Accenture’s leadership across key narratives such as AI, reinvention, cloud, security, and talent.

  • Help manage issues preparedness and reputational risk assessments.

  • Cross-Functional Collaboration

  • Partner with Corporate Communications S&I, Media Relations, Executive Positioning, CEO Positioning, Insights, and Growth Priority teams to help drive integrated strategic activation.

  • Facilitate alignment across global, regional, and market-level stakeholders.

  • Collaborate with agencies, writers, analysts, and senior leaders to develop compelling, insight-led content.

  • Maintain strong, proactive working relationships with business and communications partners across the Americas.

  • Insights, Measurement & Reporting

  • Monitor earned media performance, sentiment, and impact using available analytics tools.

  • Translate insights into actionable recommendations for strategic refinement.

  • Maintain reporting cadence for regional leadership and Growth Priority Leads.

  • Basic Qualifications:

  • Bachelor’s degree or equivalent.

  • Minimum of 6 years' experience in corporate communications, earned media, journalism, public relations, or a related field.

  • PREFERRED SKILLS

  • Demonstrated experience supporting media strategy, planning, and/or media relations.

  • Strong writing and editing skills with the ability to produce clear, compelling strategic media content.

  • Familiarity with global and regional business media and drivers of Tier 1 coverage.

  • Experience supporting senior leaders and providing thoughtful, well-reasoned communications recommendations.

  • Strong project management skills with the ability to work independently and within a matrixed environment.

  • Experience partnering across large, complex organizations.

  • Critical thinker with strong business judgment and the ability to identify narrative opportunities.

  • Familiarity with insights-led strategic planning and media analytics tools.

  • Executive presence with excellent communication and storytelling skills.

  • Experience working in or supporting the Americas region.

  • TRAVEL REQUIREMENTS

  • Experience working in or supporting the Americas region.

  • WHAT WE OFFER

  • Opportunities to support high-visibility global and regional initiatives.

  • Continuous learning through collaboration, mentoring, and training.

  • Access to…

  • Position Requirements
    10+ Years work experience
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