Coordinator Performance Marketing Initiatives

Position: Coordinator for Performance Marketing Initiatives
Step into a key role as a Coordinator for Performance Marketing at Indigo, managing paid media on platforms like Google, Tik Tok, and Reddit. Collaborate on creative projects and enhance conversion metrics.

In this coordinator role, you will be instrumental in assisting day-to-day marketing operations, including campaign setup and reporting. Focus areas include preparing tracking codes, managing assets, and driving improvements based on analytical insights. Your work will help optimize the performance of digital campaigns and support customer-focused marketing efforts.

Key Responsibilities:

• Prepare and manage trafficking sheets for campaigns

• Organize and coordinate creative marketing assets

• Assist with campaign setup and optimizations weekly

• Support A/B testing efforts and performance analysis

• Deliver reporting insights on media effectiveness

Requirements:

• 1-2 years of digital marketing experience required

• Bachelor’s degree or equivalent work experience

• Bilingualism in English and French is a bonus

• Familiarity with paid media and analytics tools

• Proven organizational and teamwork skills

Drive impactful marketing at Indigo, ensuring media effectiveness and a customer-first approach in all strategies.
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