Customer Journey Manager at Fidelity

Elevate customer experiences as a Customer Journey Manager with Fidelity Canada in Toronto. This hybrid role focuses on designing impactful customer journeys across various stages of engagement.

In this pivotal role, you'll ensure seamless customer interactions by orchestrating end-to-end journeys for acquisition, onboarding, engagement, and retention. Your expertise in journey orchestration technologies and analytics will guide cross-functional collaboration among marketing, product, and technology teams to translate business goals into actionable strategies.

Key Responsibilities:

• Design comprehensive customer journey strategies for diverse touchpoints

• Collaborate with stakeholders to optimize engagement and reduce frictions

• Validate data readiness and drive integration with marketing technologies

• Lead functional testing across activation channels to ensure alignment

• Provide insight-driven recommendations for journey optimizations

Requirements:

• 3+ years in marketing automation or journey orchestration

• Advanced knowledge of Adobe Journey Optimizer and similar tools

• Strong analytical skills with a focus on measurable outcomes

• Familiarity with compliance frameworks in marketing

• Proven success in omni-channel journey execution

Utilize your expertise to enhance customer journeys and drive business success at Fidelity Canada in this dynamic position.
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