Director of Strategy & Marketing at RBC

Lead strategic marketing initiatives at RBC in Toronto as a Director, focusing on data-driven narratives for high-level decision making. Amplify marketing performance insights for impactful storytelling.

As the Director of Strategy & Marketing Management, you will report to the Head of Strategy & Planning, closely collaborating with the CMO of Personal Banking.

Your role encompasses leading Quarterly Business Reviews and delivering competitive intelligence insights. Engage directly with stakeholders to produce polished presentations that articulate clear strategies and recommendations.

Key Responsibilities:

• Own end-to-end process for Quarterly Business Reviews

• Develop competitive landscape insights to inform strategies

• Build compelling, data-driven narratives for senior leaders

• Support evolving marketing strategies across product portfolios

• Foster relationships to streamline collaboration and input gathering

Requirements:

• 8-10 years of professional experience in marketing

• Strong narrative-building from diverse data sources

• Expertise in competitive intelligence and media spend tracking

• Outstanding presentation and storytelling skills

• Ability to manage multiple work streams effectively

Utilize your analytical skills and organizational acumen to elevate RBC's marketing strategies and communication.
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