Paid Media Specialist Digital Campaign Excellence

Join as a Paid Media Specialist where you'll optimize digital campaigns with strategic insights. Your hands‑on experience will drive performance for a leading financial institution's marketing initiatives. As a Paid Media expert, you'll be responsible for end-to-end campaign management, focusing on both Paid Search and Paid Social channels.

This role emphasizes analytical performance analysis, stakeholder management, and collaboration with various teams to enhance campaign outcomes. Your contributions will be vital in shaping impactful marketing strategies. Leverage your expertise to influence marketing strategy and deliver exceptional campaign performance in a vibrant financial landscape.

• Manage and optimize end-to-end Paid Media campaigns
• Define KPIs and analyze campaign performance
• Collaborate with internal teams and vendors
• Serve as the key Paid Media contact for specific lines of business
• Provide data-driven strategic recommendations

• Over 2 years of Paid Media experience
• Proficiency in SA360 and Google Ads required
• Robust analytical and reporting skills essential
• Previous experience in financial services preferred
• Experience in emerging platforms like Tik Tok is beneficial