Head of Marketing Hybrid

Take the lead on cutting‑edge marketing strategies for Citation Canada while embracing hybrid flexibility. Drive revenue through high‑quality demand generation and brand growth initiatives. In this key role, you will be responsible for the comprehensive marketing strategy tailored to the Canadian business. Leveraging your experience in a sales‑led environment, you will manage the marketing budget while driving a team towards effective pipeline execution.

Your strong analytical skills will support optimization and accountability in campaign performance.

• Lead Canadian marketing strategy with clear revenue objectives
• Develop and lead a high‑performing marketing team
• Optimize demand generation efforts and pipeline contributions
• Provide actionable insights through data‑driven reporting
• Oversee marketing operations effectively using Hub Spot

• Proven experience in leading marketing programs and demand initiatives
• Strong foundation in understanding funnel metrics and analytics
• Extensive use of Hub Spot for marketing operations
• Creative and adaptable with a focus on continuous improvement
• Ability to thrive in a hybrid, globally integrated setting

Advance your career in marketing leadership with Citation Canada while driving impactful strategies.