Student - Junior Writer; Social & Content

Student
- Junior Writer (Social & Content)

Location:

Toronto, ON, CA, M5G 2M1

Please note this role will work in a hybrid environment. The successful candidate will be working a mixture of on-site and off‑site work to meet the needs of our organization. Currently, employees are expected to have an in‑person presence for at least 40% of their work time.

Employment status: Temporary part‑time

Possible schedule/FTE: 0.50

Position's anticipated start date:

Position's anticipated end date:

Salary/Rate of pay: $24.00

• This external job posting may close earlier than the advertised deadline. We recommend applying as soon as possible.

Application requirements:

• Your up-to-date resume.
• Portfolio and/or writing samples, including examples of social media content.

Canadian Blood Services is looking for a Temporary part‑time
Student
- Junior Writer (Social & Content) to join our dynamic Integrated Marketing team.

This role is social‑first
, with a strong focus on creating engaging, platform‑appropriate content. You’ll also support broader copywriting needs across campaigns, digital experiences, and internal communications.

You’ll work closely with designers, strategists, and marketing partners to bring ideas to life contributing to content that is engaging, consistent, and aligned with our brand voice across all touchpoints.

• Write clear, engaging, and platform‑specific copy for social media (e.g. Instagram, Facebook, Linked In, Tik Tok).
• Develop scroll‑stopping hooks and concise messaging optimized for attention and engagement.
• Adapt tone, voice, and format depending on channel, audience, and objective.
• Support creation of content across other channels including email, web, landing pages, and campaign assets.
• Collaborate with designers and creative leads to develop integrated concepts and campaigns.
• Participate in brainstorming sessions and contribute creative ideas and content approaches.
• Translate briefs and strategic direction into compelling, on‑brand messaging.

• Bring a "creator mindset" to content, thinking beyond copy to how content is captured and experienced.
• Collaborate with internal partners to gather content and bring stories to life.
• Support content capture when needed (e.g. photos, short‑form video, behind‑the‑scenes content).

• Apply and help reinforce a consistent brand voice across all content.
• Edit and proofread work for clarity, accuracy, and tone.
• Ensure all content aligns with brand standards and messaging.

• Stay current on social media trends, platform changes, and content best practices.
• Monitor content performance and engagement.
• Use insights and feedback to refine messaging and improve outcomes over time.

• Manage multiple assignments and deadlines in fast‑paced environment.
• Work within content calendars and campaign timelines.
• Incorporate feedback quickly and continuously improve output.

• Currently enrolled in a post‑secondary program at a recognized academic institution in a relevant discipline (e.g. Public Relations, Journalism, Communications, Marketing).
• 0-2 years' experience in copywriting, content creation, or digital storytelling (personal or academic work encouraged).
• Demonstrated interest in social media trends, content creation, or digital storytelling (personal or academic work encouraged).
• Strong writing, editing, and storytelling skills.
• Solid understanding of social media platforms and digital content formats.
• Ability to write for different tones, audiences, and objectives.
• Strong attention to detail and organizational skills.
• Comfortable working collaboratively and receiving feedback.
• Portfolio or writing samples are required.

• Payment in lieu of vacation and benefits..
• Defined benefit pension plan.
• Employee discounts, wellness program, professional resources.

• This role will work in a hybrid environment with requirements to be onsite at 67 College St, Toronto, Ontario 40% of the time/days of the week.
• Shifts/hours
  - Monday to Friday days, on average 20 hours a week, flexible with school schedule.
• Travel requirements -…