Copywriter Job Toronto area,Ontario Canada,Marketing / Advertising / PR

THE ROLE

We Are Social is looking for a culture-hungry Copywriter to join our growing team! You are a creative person looking to make the best work of your career. You have a strong sense of social media craft and a desire to get your hands dirty. Most importantly, you live in the space between sports, luxury, the great outdoors and have an interest in cars.

WE ARE

We are a creative agency powered by social connections. That means we thrive creating work that get people buzzing. We call it “Ideas Worth Talking About,” and we're proud to have played a part in some of the most culturally relevant campaigns of the decade for brands like McDonald’s, Adidas, Universal Studios, and You Tube.

WHY YOU’LL LOVE IT HERE

Our passport program lets you explore and work from one of our 18 other offices worldwide, including Paris, Singapore, Madrid, Dubai, London and more

You best believe we know how to celebrate our wins. And our losses (it’s how we learn)

From carbon offsets to community kitchens, we’re passionate about making a difference

YOU ARE

A person who thrives in a fast-paced environment, responding quickly and proactively

Not interested in just following trends – you want to create them

A self-starter, who’ll take ideas from concept to execution, navigating feedback like a pro

What matters is your deep understanding of what resonates with social audiences. This role is energetic, innovative and forward-thinking. Alongside engaging with communities, you’ll guide brands by staying ahead of social trends and cultural moments. In return, you’ll join a global agency dedicated to generating buzzworthy ideas for some of the world’s leading brands.

WHAT YOU’LL DO

Concept, write and create strong, compelling copy that resonates with target audiences and strictly align with the strategic goals outlined in client briefs

Understand the structure of a brand’s identity—how the visual and verbal executions come together to create a holistic brand experience

Clearly articulate ideas to colleagues, both verbally and in writing

Contribute to new business activities, help outline and write pitch decks

Ensure all output meets or exceeds agency standards for craft, grammar, and brand alignment

Find adaptable solutions that maintain the integrity of a concept despite budget constraints or shifting client requirements

Manage multiple priorities and assignments with quick turnaround times and deliver high quality work, on-time and with accuracy

Clearly articulating ideas to colleagues and interpreting feedback to ensure a cohesive final product for the client

Integrate AI into the creative strategy phase, using it to brainstorm campaign concepts from a brief or to propose novel linguistic approaches for a brand

Leverage AI to summarize extensive research documents, quickly identifying and extracting key selling points to inform creative work

Identify trends and opportunities as they emerge in social that stay true to our brands

Work collaboratively with a large team of creatives from ideation to execution by helping to ensure ideas are created and brought to life

REQUIREMENTS FOR THIS ROLE

3+ years of agency experience with a portfolio showing a range of successful campaigns and the ability to write for social audiences

A robust knowledge of advertising fundamentals, including brand development, strategy, storytelling, design, new/emerging platforms and technologies

Strong verbal and written communication skills to defend and explain creative choices to internal teams

Experience leading small creative brainstorming sessions

Positive “can-do” attitude

Benefits

WHY SHOULD YOU JOIN OUR TEAM?

At We Are Social, we don’t just offer a job—we offer a creative career in an agency that moves at the speed of culture. Here’s what you’ll get:

We are the first, largest, most awarded socially-led creative agency in the world, connecting you to 1,300+ like-minded professionals around the world

An innovative and entrepreneurial work environment that promotes ingenuity and individuality - with the best of colleagues, and the best of clients

Hybrid work models and flexible hours, plus a work from anywhere policy for short-term stays in other regions

Generous vacation…