Marketing Data Analyst at TD Asset Management

Elevate your career with TD Asset Management as an Associate focused on Marketing Data and Analytics. This full-time role in Toronto emphasizes data interpretation and impactful insights that drive marketing strategies.

As an Associate reporting to the Senior Manager of Content Marketing, you will analyze data from diverse platforms and provide audience engagement insights. This role is crucial for enhancing TDAM's content strategies and achieving business goals. Successful candidates will showcase strong analytical skills and a proactive mindset in data usage to identify trends and opportunities within marketing campaigns.

Key Responsibilities:

• Develop and analyze monthly marketing performance dashboards

• Provide insights on content effectiveness to partners

• Define and track KPIs related to marketing objectives

• Analyze campaign and audience engagement data for insights

• Present clear insights to senior stakeholders

Requirements:

• 5+ years in data analytics or marketing analytics

• Proficient in Tableau, Adobe Analytics, or similar tools

• Strong skills in data interpretation and report automation

• Knowledge of marketing performance metrics

• Excellent communication and presentation skills

Drive TDAM's marketing success through data-driven insights and strategic recommendations.
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