Senior Growth Marketer

Senior Growth Marketer

Target total compensation ranges from $171,000 - $228,000
, including a fixed annual salary of $150,000 - $188,000
, an employee equity plan grant, and world‑class benefits.

We are seeking an elite, full‑stack marketer to join Aftersell by Rokt. This is not a role for a high‑level strategist who avoids the tactical work, nor is it for a pure executioner. We need a high‑agency leader who possesses deep market context and a significant expertise spike in product marketing.

You will define the strategic direction of our growth efforts while remaining fiercely operational. You are someone who prioritizes narrative before features, treats Sales and CS as your primary customers, and values influenced ARR over “launch theater.”

• Narrative‑First Positioning
  :
  Develop a crisp “villain” (e.g., fragmented stacks, missed conversions) and position Aftersell as the hero; you lead with merchant pain, not product features.
• Strategic Writing & Copy
  :
  Own the narrative across the funnel. You will craft compelling, credible impact stories using actual customer data and airtight ROI methodologies.
• Revenue Team Enablement
  :
  Treat the internal Sales and CS teams as your “product.” You will obsess over win/loss data and build collateral that addresses actual objections heard on calls.
• Market & Competitive Intelligence
  :
  Maintain a living, honest picture of the ecommerce landscape (Klaviyo, Attentive, etc.) and know exactly which competitive battles to pick.
• Orchestration of Resources
  :
  Act as the “quarterback” for growth initiatives—organizing internal resources and external talent to ensure flawless, data‑driven delivery.
• Persona Precision
  :
  Build distinct messaging for buyers (CMO/CFO) versus users (Growth/CX Ops), understanding budget authority versus veto power.

• Exceptional Communication Skills
  :
  You must possess superior written and verbal communication skills to keep internal teams aligned and draft high‑quality external content.
• Full‑Stack Mastery
  : A proven track record of driving growth and managing multiple work streams in high‑velocity SaaS or ecommerce environments.
• Strategic PMM Expertise
  :
  Deep understanding of category creation vs. category capture—you know which messaging strategy to apply and when.
• Analytical Thinking
  :
  Comfortable using data to craft impact stories that hold up to scrutiny; you celebrate measurable business impact, not just a blog post launch.
• In‑Office Collaboration
  :
  Committed to working from our Toronto hub 4 days a week to lead and collaborate in person.

• Become a shareholder. Every Rokt’star gets equity in the company.
• Enjoy catered lunch every day and healthy snacks in the office. Plus join the gym on us!
• Extra leave (bonus annual leave, sabbatical leave, etc.).
• Work with the greatest talent in town.
• See the world! We have offices in New York, Seattle, Sydney, Tokyo and London.

We at Rokt choose to create a company that is as diverse and inclusive as the world we live in by attracting, growing & keeping the best talent. Equal employment opportunities are available to all applicants without regard to race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.