Lifecycle Marketing Specialist

Position: Lifecycle Marketing Specialist Role
Join Momentum Financial Services Group as a Lifecycle Marketing Specialist focused on executing dynamic customer marketing campaigns. Utilize your expertise in email and SMS channels to enhance engagement and retention.

Reporting to the Senior Manager, you will manage the development and delivery of comprehensive marketing initiatives across various CRM platforms. Collaborate with departments such as Marketing and Analytics, ensuring all campaigns align with company objectives. Your insights will help improve customer experiences and optimize marketing strategies.

Key Responsibilities:

• Launch and oversee email and SMS marketing campaigns

• Create detailed campaign briefs, including audience and messaging

• Write and edit copy for customer communications

• Execute A/B testing and monitor campaign metrics

• Maintain campaign calendars and compliance documentation

Requirements:

• 1-2 years in CRM or lifecycle marketing

• Proficient in campaign automation tools

• Strong organizational skills

• Detail-oriented with QA experience

• Excellent copywriting abilities

Leverage your marketing experience to deliver outstanding communications at Momentum.
#J-18808-Ljbffr