Job Description & How to Apply Below
This role requires a strategic thinker with 2-3 years in consumer marketing and a digital-first mindset. As a Consumer Marketing Manager, you will develop direct-to-consumer campaigns and work closely with internal teams and external stakeholders. You'll drive engagement and education initiatives while ensuring alignment with patient needs.
Key Responsibilities:
• Develop and execute DTC marketing campaigns for allergy products
• Lead consumer engagement and activation strategies
• Collaborate with internal and external stakeholders for campaign success
• Utilize analytics platforms to measure and optimize campaign performance
• Oversee media planning and agency relationships
Requirements:
• Bachelor’s degree in Marketing, Communications, or Life Sciences
• 2-3 years of experience in consumer and digital marketing
• Proven experience with omnichannel campaign management
• Familiarity with analytics tools, like Google Analytics
• Knowledge of influencer marketing is preferred
Bring your consumer-centric approach and analytical skills to enhance patient's lives at tsp.
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