Ecommerce Lifecycle Marketing Lead Italist

Drive customer engagement and retention as the Ecommerce Lifecycle Marketing Lead s full-time, remote role focuses on enhancing customer loyalty and optimizing marketing channels.

In this pivotal role, you will lead lifecycle marketing efforts for Italist, a luxury fashion marketplace. Your mission includes owning email campaigns, improving repeat purchase rates, and enhancing customer re-engagement strategies. You will work directly in Klaviyo and Shopify, ensuring that all marketing initiatives resonate with luxury consumers and yield measurable results.

Key Responsibilities:

• Manage end-to-end email program in Klaviyo

• Improve retention and re-engagement rates

• Relaunch the loyalty program for luxury clients

• Personalize campaigns using customer data

• Oversee owned social media strategies

Requirements:

• Experience in lifecycle or CRM marketing

• Hands-on expertise in Klaviyo and Shopify

• Proven success in email marketing analytics

• Familiarity with AI tools for marketing

• Strong analytical skills and detail-oriented

You will enhance customer loyalty and elevate Italist's marketing efforts in the luxury sector.
#J-18808-Ljbffr