Product Manager - Mobility Acquisition, Rate Pricing & Execution

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The Mobility Postpaid Acquisition Team resides within the Consumer Marketing organization. We lead new customer acquisition for TELUS and Koodo, developing pricing strategies across rate plans, device offers, bundling and other targeted initiatives. The team is also responsible for go-to-market planning and strategy, orchestrating how offers, tactics, and programs are brought to market across owned, direct, and digital sales channels.

• Own the execution of pricing tactics and promotional programs, collaborating closely and providing support to set strategic direction with senior members of the team and leaders to deliver relevant, competitive, and creative rate offer solutions to market
• Analyze performance data and KPIs for assigned programs, identifying areas for optimization and providing clear reporting on results, variances, and learnings to support continuous improvement
• Partner with cross-functional teams (Marketing, Digital, Channel/Sales, Finance, Product) to ensure seamless launch and performance of pricing offers and campaigns
• Support the development and maintenance of offer portfolios, creating briefs, positioning, and implementation guides for sales channels and marketing teams
• Monitor competitive landscape changes and provide tactical recommendations to the team on pricing and offer positioning
• Manage promotional calendars and coordinate timelines across channels to optimize market impact and operational efficiency
• Conduct post-campaign analysis and gather insights to inform future tactical decisions and strategy refinements

• Proven track record in marketing, product management, or related fields, demonstrating success in managing multiple programs
• Exceptional storytelling skills, distilling complex concepts into clear, compelling narratives
• Ability to interpret data and trends into actionable insights
• Collaborative spirit, with experience partnering across functions to drive initiatives forward
• Embraces a culture of continuous learning and improvement, with a proven ability to pivot based on new information
• Bachelor's degree in Business, Marketing, or a related discipline

• MBA or advanced degree in Business, Marketing, Strategy, or related field
• Experience with pricing strategy and revenue management in telecommunications or subscription services
• Familiarity with digital marketing tools, analytics platforms, and marketing automation systems used in omnichannel GTM execution
• Knowledge of project and program management best practices and experience, applying them to marketing and GTM planning processes